The cost of living crisis has forced many Aussies to rethink their budgets, especially for their weekly shops.

If you’re looking for extra excitement with your weekly grocery trips, a supermarket titan just rolled out the red carpet for its biggest online giveaway ever.

Coles just launched Coles Fest—a two-week celebration set to make your grocery shopping a lot more rewarding!

With up to $10 million in prizes up for grabs, shoppers are excited to get their share of the prize.

Coles Fest formally launched last Monday, 9 June, and will be running until Sunday, 22 June.

Coles Fest is a limited-time event dedicated to thanking loyal customers and adding a bit of fun to their weekly shop.

Coles Fest is an online-exclusive promo for shoppers. Image Credit: Coles

How Does It Work?

For every $50 or more spent in a single online order, shoppers need to enter a daily promo code at checkout to unlock a freebie.

These freebies range from treats like Tim Tams and Coles Ultimate Choc Chip Cookies to snacks like Chicken Crimpy Shapes, or $10 off your shop.

Coles Fest has new surprises daily, so there’s always something to look forward to every day.

Every qualifying order also comes with a Peel & Win card that is redeemable until Wednesday, 23 July.

With over 1 million prizes on offer, every card has a corresponding prize!

Shoppers may score $10 off their next online order or free pantry staples like Vegemite, Weet-Bix, Cadbury Dairy Milk, or a two-litre bottle of Coca-Cola.

It’s like a lucky dip for grown-ups!

Flybuys members may have a chance to win more, as Coles is turning up the rewards further.

Until Sunday, 15 June, Flybuys members can collect up to 8,000 bonus points just by activating the offer in your account while shopping online:

• Spend $200, get 3,000 bonus points
• Spend $250, get 5,000 bonus points
• Spend $350, get 8,000 bonus points

These points can then be redeemed for discounts, gift cards, or a cheeky treat for yourself!

According to Jonathan Torr, Coles’ Executive General Manager for CFCs and Digital Merchandising, Coles Fest is all about celebrating with customers and rewarding them for shopping online.

As Aussies turn to online grocery shopping, Coles Group reported a 26 per cent jump in their eCommerce sales.

‘We’ve packed the virtual party bags with everything from bonus points to gifts,’ Mr Torr shared.

‘This is our way of saying thanks to Aussies for shopping with Coles and making every online shop something to celebrate.’

Ready to join the festivities? Here’s what you need to do:

• Head to www.coles.com.au or open the Coles app between 9 June and 22 June.
• Place an online order of $50 or more.
• Enter the daily promo code at checkout to unlock your freebie.
• Receive your Peel & Win card with your order—every card wins!
• Activate your Flybuys offer (if you haven’t already) to collect bonus points.

Just remember, this offer is exclusive to online orders and excludes Coles for Business, Coles Express, and third-party delivery platforms like DoorDash and Uber Eats.

The full terms and conditions for Coles Fest are available on the Coles website.

Key Takeaways

• Coles launched its biggest-ever online giveaway, Coles Fest, with more than $10 million in prizes for customers who shop online.
• Every qualifying order during Coles Fest should unlock a daily freebie by entering the promo code at checkout.
• Every Coles Fest order of $50 or more also comes with a guaranteed-winning Peel & Win card, offering instant prizes such as $10 off shoppers’ next order.
• Shoppers can also score up to 8,000 bonus Flybuys points between 9 and 15 June by shopping online and spending $200, $250, or $350 in a single transaction.

What’s the best prize you have ever won from a supermarket promotion? Are you planning to participate in Coles Fest this year? Do you have any tips for making the most of online grocery shopping? Share your stories and advice in the comments below!

 

[DLHM]

I totally agree, it IS discrimination. You took the words right out of my mouth as I refuse to shop online for anything and anywhere as this is what is driving the prices UP, UP and UP. People seem to think it's more to do with the stores/companies overheads, but I've been told by numerous businesses that's it's the on-line shoppers that's killing it for those (like myself) that prefer to go into the stores. I prefer to go out to do my shopping as it's my ONE DAYS outing by myself and I enjoy stopping for that cuppa coffee and "people watch" as they're fascinating.

I love that last sentence of yours! Some people, such as myself, have the time to leisurely enjoy time out to shop, enjoy a cuppa and, as you say, people watch. It’s sad that the “bricks and mortar” shopping is becoming a thing of the past.

I understand the benefits of online shopping. I just don’t want it to take over so that there is no choice. Sadly, there will come a time when then is no choice.