Coles announces new $12 Honey BBQ roast chicken
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One of the country’s most loved dinner staples has been given an extra special twist as Coles debuts a new flavour to their cult-favourite roast chicken. And oh boy, we can’t wait to give this one a try!
Given the success of their Mexican-flavoured BBQ chook, the grocery giant decided it’s time for another heavenly addition– a Honey BBQ version.
It’s marinated in honey, garlic, and liquid smoke for a delectable flavour like no other and the roast chicken is also filled with paprika, garlic, honey, herb, and breadcrumb stuffing. (chef’s kiss)
Image Credit: Retail World Magazine
Coles Product Developer for Seafood & Deli, Tom Hickox, shared that the supermarket was thrilled about offering customers fresh new takes on their top-selling products.
“We are always looking for ways to innovate across our existing product range and provide our customers with interesting new meal ideas,” Mr Hickox said in a statement.
“We think customers will love our brand-new Coles Honey BBQ Hot Roast RSPCA Approved Chicken, the perfect weekday meal base to grab-and-go and add to their favourite recipes, such as tacos with charred corn salsa and chipotle mayo, or sliders with coleslaw and ranch dressing.”
After the Mexican-flavoured chicken took the country by storm, he said Coles discovered that their customers are now looking for original and flavour-packed alternatives to the standard roast chook.
Data carried out by the supermarket on their customer base confirmed that a honey-based flavour combination was the most highly sought-after option – beating flavours such as satay by more than 13 percent.
They were also inspired by the success of their Honey Soy Chicken Kebabs, a constant favourite of shoppers.
“We are so excited to offer them (the customers) the new smoky honey flavour combination to make dinnertime even sweeter,” Mr Hickox added.
The special edition Honey BBQ roast chickens are now available throughout Australia in all Coles’ delis, aside from Northern Territory, for only $12 each.
Are you a fan of honey-flavoured delis? Share your thoughts with us in the comments!
And if you’d rather whip up your own honey garlic chicken for dinner, watch the video below for a delicious recipe!
Video Credit: RecipeTIN Eats
Given the success of their Mexican-flavoured BBQ chook, the grocery giant decided it’s time for another heavenly addition– a Honey BBQ version.
It’s marinated in honey, garlic, and liquid smoke for a delectable flavour like no other and the roast chicken is also filled with paprika, garlic, honey, herb, and breadcrumb stuffing. (chef’s kiss)
Image Credit: Retail World Magazine
Coles Product Developer for Seafood & Deli, Tom Hickox, shared that the supermarket was thrilled about offering customers fresh new takes on their top-selling products.
“We are always looking for ways to innovate across our existing product range and provide our customers with interesting new meal ideas,” Mr Hickox said in a statement.
“We think customers will love our brand-new Coles Honey BBQ Hot Roast RSPCA Approved Chicken, the perfect weekday meal base to grab-and-go and add to their favourite recipes, such as tacos with charred corn salsa and chipotle mayo, or sliders with coleslaw and ranch dressing.”
After the Mexican-flavoured chicken took the country by storm, he said Coles discovered that their customers are now looking for original and flavour-packed alternatives to the standard roast chook.
Data carried out by the supermarket on their customer base confirmed that a honey-based flavour combination was the most highly sought-after option – beating flavours such as satay by more than 13 percent.
They were also inspired by the success of their Honey Soy Chicken Kebabs, a constant favourite of shoppers.
“We are so excited to offer them (the customers) the new smoky honey flavour combination to make dinnertime even sweeter,” Mr Hickox added.
The special edition Honey BBQ roast chickens are now available throughout Australia in all Coles’ delis, aside from Northern Territory, for only $12 each.
Are you a fan of honey-flavoured delis? Share your thoughts with us in the comments!
And if you’d rather whip up your own honey garlic chicken for dinner, watch the video below for a delicious recipe!
Video Credit: RecipeTIN Eats