Another supermarket item just got more expensive, and shoppers are NOT happy!

As the cost of living is continuously on the rise, it’s not just food staples that have seen a dramatic increase in price.

One Perth shopper noticed a huge 22 per cent 'overnight' price increase on a product, and understandably, they are furious.


Woolworths shopper Catherine, who suffers from a condition, requires chewing gum as part of her weekly shop and has been buying the strawberry-flavoured multipack for years.


SDC Images (1).png
One shopper has been buying the same gum for years and was outraged when she saw the ‘dramatic’ price increase. Image source: Freepik.


She was outraged when she noticed the $5.50 price tag on the Wrigley’s Extra gum, up from its former price of $4.50.

'I regularly buy sugar-free gum due to a dry mouth condition, as recommended by both my dentist and rheumatologist, and it forms part of my weekly shop... it's a necessity,' she said.

'It's at the end of the aisle, and I went to reach out for it, and straightaway it [the price] jumped out at me.'

'Twenty-two per cent literally overnight is unacceptable.'


Competitors such as Coles, BIG W, and Kmart still had the product priced at $4.50. However, the price at Woolworths has since increased to an even steeper $5.50.


SDC Images.png
Wrigley’s Strawberry Sugar-Free Chewing Gum Multipack has reportedly increased from its former price of $4.50 to $5.50. Image source: Woolworths.


'They don't realise how much work goes into doing your shopping list and [making] your shopping list work with your finances... It's an insult thinking we're so ignorant and excited about their discounts that we're not going to notice it putting everything else up,' Catherine said.

'I mean, it's just a slap in the face,' she added.

Shoppers have been battered by significant price increases at both Woolworths and Coles this year, with everything from the beloved Country Style Roast Chickens to food basics like milk and olive oil taking a hit.

And just recently, a Sydney man’s disapproval of the price hikes made headlines when he defaced Woolworths and Coles logos with the words ‘The price gouge people’. You can read more about this story in this article we wrote.


A spokesperson for Wrigley’s Gum said a range of external factors had created 'unprecedented cost pressures' which had led to the price increase.

'It has been necessary to adjust pricing to ensure we can continue to manufacture and supply our products,' the spokesperson said.

'As always, retailers maintain the ability to set the final sale price of our products, and this is the reason some prices may vary from store to store.'

Consumer Expert Gary Mortimer also believes that the increase in price is likely due to a new contract for product supply rather than the supermarkets simply following one another’s lead.

'I think it's more the case that Wrigley's, or the brand behind them, their supply contract of product came up for renewal [at the supermarkets],' Mortimer said.

'When that old product had been moved from the warehouse, to store any new product being received would be at the higher cost price.'
Key Takeaways
  • A Woolworths shopper has criticised the supermarket for a 22 per cent price increase on Wrigley's Extra gum.
  • The customer said she was infuriated when she saw the strawberry-flavoured multipack she regularly buys had increased from $4.50 to $5.50 overnight.
  • The price hike follows significant price increases across a range of everyday items at both Woolworths and Coles.
  • A spokesperson for Wrigley's Gum explained that external factors have led to 'unprecedented cost pressures,' resulting in necessary price adjustments.
Have you also noticed a price increase on your favourite products? Share them with us in the comments below!
 
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Woolworths think we are mugs, I buy white king fabric stain lift ,it was$3-50 and now $5 for 500 ml, so decided to go to Aldi and try the one everyone said was good, Di san . price $ 2-15 for 750 ml will give it a go . We need to show woollies and coles there are alternatives to their price gouging and shop where we get bet value.
 
Woolworths think we are mugs, I buy white king fabric stain lift ,it was$3-50 and now $5 for 500 ml, so decided to go to Aldi and try the one everyone said was good, Di san . price $ 2-15 for 750 ml will give it a go . We need to show woollies and coles there are alternatives to their price gouging and shop where we get bet value.
 
This is with everything. I was shocked to see how much both washing up detergent and laundry detergent has gone up.

900ml bottle of morning fresh is $9.50 . Six months ago it was $7.00
Costco has 3 of these bottles in a pack for $12 their everyday price
Have you noticed lately that Morning Fresh has lost its effectiveness? One or two squirts were sufficient but now, you need about five. So Aldi's Tandil Concentrate is my go - cheaper and holds its suds for longer.
 
Have you noticed lately that Morning Fresh has lost its effectiveness? One or two squirts were sufficient but now, you need about five. So Aldi's Tandil Concentrate is my go - cheaper and holds its suds for longer.
Funny you saying that I have noticed it will alot of detergents. I will try the aldi one , thanks for that 👍
 
As the cost of living is continuously on the rise, it’s not just food staples that have seen a dramatic increase in price.

One Perth shopper noticed a huge 22 per cent 'overnight' price increase on a product, and understandably, they are furious.


Woolworths shopper Catherine, who suffers from a condition, requires chewing gum as part of her weekly shop and has been buying the strawberry-flavoured multipack for years.


View attachment 29344
One shopper has been buying the same gum for years and was outraged when she saw the ‘dramatic’ price increase. Image source: Freepik.


She was outraged when she noticed the $5.50 price tag on the Wrigley’s Extra gum, up from its former price of $4.50.

'I regularly buy sugar-free gum due to a dry mouth condition, as recommended by both my dentist and rheumatologist, and it forms part of my weekly shop... it's a necessity,' she said.

'It's at the end of the aisle, and I went to reach out for it, and straightaway it [the price] jumped out at me.'

'Twenty-two per cent literally overnight is unacceptable.'


Competitors such as Coles, BIG W, and Kmart still had the product priced at $4.50. However, the price at Woolworths has since increased to an even steeper $5.50.


View attachment 29345
Wrigley’s Strawberry Sugar-Free Chewing Gum Multipack has reportedly increased from its former price of $4.50 to $5.50. Image source: Woolworths.


'They don't realise how much work goes into doing your shopping list and [making] your shopping list work with your finances... It's an insult thinking we're so ignorant and excited about their discounts that we're not going to notice it putting everything else up,' Catherine said.

'I mean, it's just a slap in the face,' she added.

Shoppers have been battered by significant price increases at both Woolworths and Coles this year, with everything from the beloved Country Style Roast Chickens to food basics like milk and olive oil taking a hit.

And just recently, a Sydney man’s disapproval of the price hikes made headlines when he defaced Woolworths and Coles logos with the words ‘The price gouge people’. You can read more about this story in this article we wrote.


A spokesperson for Wrigley’s Gum said a range of external factors had created 'unprecedented cost pressures' which had led to the price increase.

'It has been necessary to adjust pricing to ensure we can continue to manufacture and supply our products,' the spokesperson said.

'As always, retailers maintain the ability to set the final sale price of our products, and this is the reason some prices may vary from store to store.'

Consumer Expert Gary Mortimer also believes that the increase in price is likely due to a new contract for product supply rather than the supermarkets simply following one another’s lead.

'I think it's more the case that Wrigley's, or the brand behind them, their supply contract of product came up for renewal [at the supermarkets],' Mortimer said.

'When that old product had been moved from the warehouse, to store any new product being received would be at the higher cost price.'
Key Takeaways

  • A Woolworths shopper has criticised the supermarket for a 22 per cent price increase on Wrigley's Extra gum.
  • The customer said she was infuriated when she saw the strawberry-flavoured multipack she regularly buys had increased from $4.50 to $5.50 overnight.
  • The price hike follows significant price increases across a range of everyday items at both Woolworths and Coles.
  • A spokesperson for Wrigley's Gum explained that external factors have led to 'unprecedented cost pressures,' resulting in necessary price adjustments.
Have you also noticed a price increase on your favourite products? Share them with us in the comments below!
I have noticed that Aldi has put the price of salmon up from $13.99 to now $17.99
Someone is making a very lot of money at our expense!!!!
 
As the cost of living is continuously on the rise, it’s not just food staples that have seen a dramatic increase in price.

One Perth shopper noticed a huge 22 per cent 'overnight' price increase on a product, and understandably, they are furious.


Woolworths shopper Catherine, who suffers from a condition, requires chewing gum as part of her weekly shop and has been buying the strawberry-flavoured multipack for years.


View attachment 29344
One shopper has been buying the same gum for years and was outraged when she saw the ‘dramatic’ price increase. Image source: Freepik.


She was outraged when she noticed the $5.50 price tag on the Wrigley’s Extra gum, up from its former price of $4.50.

'I regularly buy sugar-free gum due to a dry mouth condition, as recommended by both my dentist and rheumatologist, and it forms part of my weekly shop... it's a necessity,' she said.

'It's at the end of the aisle, and I went to reach out for it, and straightaway it [the price] jumped out at me.'

'Twenty-two per cent literally overnight is unacceptable.'


Competitors such as Coles, BIG W, and Kmart still had the product priced at $4.50. However, the price at Woolworths has since increased to an even steeper $5.50.


View attachment 29345
Wrigley’s Strawberry Sugar-Free Chewing Gum Multipack has reportedly increased from its former price of $4.50 to $5.50. Image source: Woolworths.


'They don't realise how much work goes into doing your shopping list and [making] your shopping list work with your finances... It's an insult thinking we're so ignorant and excited about their discounts that we're not going to notice it putting everything else up,' Catherine said.

'I mean, it's just a slap in the face,' she added.

Shoppers have been battered by significant price increases at both Woolworths and Coles this year, with everything from the beloved Country Style Roast Chickens to food basics like milk and olive oil taking a hit.

And just recently, a Sydney man’s disapproval of the price hikes made headlines when he defaced Woolworths and Coles logos with the words ‘The price gouge people’. You can read more about this story in this article we wrote.


A spokesperson for Wrigley’s Gum said a range of external factors had created 'unprecedented cost pressures' which had led to the price increase.

'It has been necessary to adjust pricing to ensure we can continue to manufacture and supply our products,' the spokesperson said.

'As always, retailers maintain the ability to set the final sale price of our products, and this is the reason some prices may vary from store to store.'

Consumer Expert Gary Mortimer also believes that the increase in price is likely due to a new contract for product supply rather than the supermarkets simply following one another’s lead.

'I think it's more the case that Wrigley's, or the brand behind them, their supply contract of product came up for renewal [at the supermarkets],' Mortimer said.

'When that old product had been moved from the warehouse, to store any new product being received would be at the higher cost price.'
Key Takeaways

  • A Woolworths shopper has criticised the supermarket for a 22 per cent price increase on Wrigley's Extra gum.
  • The customer said she was infuriated when she saw the strawberry-flavoured multipack she regularly buys had increased from $4.50 to $5.50 overnight.
  • The price hike follows significant price increases across a range of everyday items at both Woolworths and Coles.
  • A spokesperson for Wrigley's Gum explained that external factors have led to 'unprecedented cost pressures,' resulting in necessary price adjustments.
Have you also noticed a price increase on your favourite products? Share them with us in the comments below!
'They don't realise how much work goes into doing your shopping list and [making] your shopping list work with your finances"

They don't care!!!
 
Everyone that has the time to shop at all the various supermarkets should download the WiseList app, it tells you the best price for any product and which store is the best price option. This constant commentary of 'price gouging' is just tiresome, DON'T BUY FROM THEM instead of rambling on here about it.
 
Has anyone noticed that the effectiveness of some flysprays has dropped. In the past and with some cans one direct spray is sufficient to knock down and kill a blowie. Over the last year or two I have noticed that the sprayed blowies are resurrecting (not inferring anything religious here). Are the contents of cans with flyspray ever tested for the exact ingredients that are claimed? We have to take their word for it but I am convinced that there is some dilution or substitution going on. Is there an avenue for checking?
 
Have you noticed lately that Morning Fresh has lost its effectiveness? One or two squirts were sufficient but now, you need about five. So Aldi's Tandil Concentrate is my go - cheaper and holds its suds for longer.
I buy all these types of products from Aldi, cheaper and better.
Some people get stuck on a certain brand and won't try anything else.
Choice has proven the Aldi products to be best, time and again, so why waste money. Give them a go.
 
Has anyone noticed that the effectiveness of some flysprays has dropped. In the past and with some cans one direct spray is sufficient to knock down and kill a blowie. Over the last year or two I have noticed that the sprayed blowies are resurrecting (not inferring anything religious here). Are the contents of cans with flyspray ever tested for the exact ingredients that are claimed? We have to take their word for it but I am convinced that there is some dilution or substitution going on. Is there an avenue for checking?
The worst ever was some Mortein Eucalyptus based thingy that smelt nothing of eucalyptus and gave bugs a boost of energy. Only $14 a can, mind you. I finished the can by using it as an effective flamethrower!
 
A few years ago, Aldi used to list all their products and prices on their website. That disappeared as Aldi prices closed the gap on Woolies and Coles.

Coincidence?
Most of them are still a little cheaper, though I agree not as much as previously.
Don't understand why people go to Woolworths, they are the dearest.
They still go there, and then complain. Go figure!!!
 
As the cost of living is continuously on the rise, it’s not just food staples that have seen a dramatic increase in price.

One Perth shopper noticed a huge 22 per cent 'overnight' price increase on a product, and understandably, they are furious.


Woolworths shopper Catherine, who suffers from a condition, requires chewing gum as part of her weekly shop and has been buying the strawberry-flavoured multipack for years.


View attachment 29344
One shopper has been buying the same gum for years and was outraged when she saw the ‘dramatic’ price increase. Image source: Freepik.


She was outraged when she noticed the $5.50 price tag on the Wrigley’s Extra gum, up from its former price of $4.50.

'I regularly buy sugar-free gum due to a dry mouth condition, as recommended by both my dentist and rheumatologist, and it forms part of my weekly shop... it's a necessity,' she said.

'It's at the end of the aisle, and I went to reach out for it, and straightaway it [the price] jumped out at me.'

'Twenty-two per cent literally overnight is unacceptable.'


Competitors such as Coles, BIG W, and Kmart still had the product priced at $4.50. However, the price at Woolworths has since increased to an even steeper $5.50.


View attachment 29345
Wrigley’s Strawberry Sugar-Free Chewing Gum Multipack has reportedly increased from its former price of $4.50 to $5.50. Image source: Woolworths.


'They don't realise how much work goes into doing your shopping list and [making] your shopping list work with your finances... It's an insult thinking we're so ignorant and excited about their discounts that we're not going to notice it putting everything else up,' Catherine said.

'I mean, it's just a slap in the face,' she added.

Shoppers have been battered by significant price increases at both Woolworths and Coles this year, with everything from the beloved Country Style Roast Chickens to food basics like milk and olive oil taking a hit.

And just recently, a Sydney man’s disapproval of the price hikes made headlines when he defaced Woolworths and Coles logos with the words ‘The price gouge people’. You can read more about this story in this article we wrote.


A spokesperson for Wrigley’s Gum said a range of external factors had created 'unprecedented cost pressures' which had led to the price increase.

'It has been necessary to adjust pricing to ensure we can continue to manufacture and supply our products,' the spokesperson said.

'As always, retailers maintain the ability to set the final sale price of our products, and this is the reason some prices may vary from store to store.'

Consumer Expert Gary Mortimer also believes that the increase in price is likely due to a new contract for product supply rather than the supermarkets simply following one another’s lead.

'I think it's more the case that Wrigley's, or the brand behind them, their supply contract of product came up for renewal [at the supermarkets],' Mortimer said.

'When that old product had been moved from the warehouse, to store any new product being received would be at the higher cost price.'
Key Takeaways

  • A Woolworths shopper has criticised the supermarket for a 22 per cent price increase on Wrigley's Extra gum.
  • The customer said she was infuriated when she saw the strawberry-flavoured multipack she regularly buys had increased from $4.50 to $5.50 overnight.
  • The price hike follows significant price increases across a range of everyday items at both Woolworths and Coles.
  • A spokesperson for Wrigley's Gum explained that external factors have led to 'unprecedented cost pressures,' resulting in necessary price adjustments.
Have you also noticed a price increase on your favourite products? Share them with us in the comments below!
I was shocked to see the price of the non-alcohol beer went from $6 to $9.75 overnight in Woolworths!!! Outrageous! Also AmbiPur room deodoriser went from $6 to $7.50. My pension does not increase in line with the price rises in the supermarkets.
 
I'm so happy that they put the price of chewing gum up ,I think it should be banned.
Nothing worse than having someone come up to you smacking their lips with their mouth open watching the chewing gum roll around in their gobs Absolutely disgusting. Plenty of other products out there for dry mouth syndrome.
 
Most of them are still a little cheaper, though I agree not as much as previously.
Don't understand why people go to Woolworths, they are the dearest.
They still go there, and then complain. Go figure!!!
My daughter suffers badly from dry mouth, a consequence of radiation following 3 bouts of oral cancer.
She uses Biotene, a liquid product made specifically for dry mouth.
A little more expensive than chewing gum, but I'm glad she uses that and not gum. Chewing gum, yuck.
 

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