ALDI favourite returns at $29, sparking fan excitement—don’t miss it!
By
Gian T
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Bargain hunters and comfort enthusiasts, rejoice! ALDI Australia has once again graced us with the return of its highly sought-after hoodie.
If you've been eagerly awaiting the chance to snuggle up in affordable luxury, now's your time to shine – but you'll need to act fast!
The Adult Packable Snuggle Hoodie ($29.99), ALDI's answer to the popular Oodie, has been a hit since its first launch in 2022. This is a fraction of the cost of its counterpart.
The original Oodie, created by Davie Fogarty in 2018, became an international sensation during the lockdowns of 2020.
While Mr Fogarty may find it 'flattering' that his design has inspired store versions like ALDI's, he's confident that customers will recognise the quality of the original product.
ALDI's Snuggle Hoodie boasted an 'ultra-soft' polyester fleece material and a convenient front pocket, perfect for keeping hands warm or storing the TV remote.
The 'packable' design allows the hoodie to be easily rolled up and stowed away in a travel-friendly carry pouch—ideal for weekend getaways or simply saving space at home.
The designs are as delightful as they are varied, with adult versions featuring pastel blue with doughnuts and a black version adorned with hamburgers.
For the little ones, or perhaps the grandchildren, the kids' version costs $19.99 and offers fun prints like dinosaurs, watermelons, and unicorns.
Some even boast glow-in-the-dark features for that extra bit of nighttime fun.
As we all know, staying warm during the colder months can be costly. With energy prices on the rise, finding ways to stay cozy without relying solely on heating is a smart move.
ALDI's Snuggle Hoodies offer a budget-friendly way to stay toasty, whether you’re curled up with a good book or binge-watching your favourite series.
But be warned, these popular items are expected to fly off the shelves when they hit stores on 20 July.
In a cheeky response to the proliferation of similar products, Oodie has launched a series of advertisements highlighting their wearable blankets' superior softness and longevity, with slogans like 'you wouldn't hug sandpaper'.
Kmart Australia is catching the eye with its budget-friendly alternatives to luxury brands, offering comparable styles at lower prices.
The latest catalogue featured comparisons with top-tier names such as Charlotte Tilbury, Skims, Peter Alexander, Uggs, and Gucci. Learn more about this trend here.
Have you tried the ALDI Snuggle Hoodie, or do you swear by the original Oodie? Share your thoughts and experiences with us in the comments below.
If you've been eagerly awaiting the chance to snuggle up in affordable luxury, now's your time to shine – but you'll need to act fast!
The Adult Packable Snuggle Hoodie ($29.99), ALDI's answer to the popular Oodie, has been a hit since its first launch in 2022. This is a fraction of the cost of its counterpart.
The original Oodie, created by Davie Fogarty in 2018, became an international sensation during the lockdowns of 2020.
While Mr Fogarty may find it 'flattering' that his design has inspired store versions like ALDI's, he's confident that customers will recognise the quality of the original product.
ALDI's Snuggle Hoodie boasted an 'ultra-soft' polyester fleece material and a convenient front pocket, perfect for keeping hands warm or storing the TV remote.
The 'packable' design allows the hoodie to be easily rolled up and stowed away in a travel-friendly carry pouch—ideal for weekend getaways or simply saving space at home.
The designs are as delightful as they are varied, with adult versions featuring pastel blue with doughnuts and a black version adorned with hamburgers.
For the little ones, or perhaps the grandchildren, the kids' version costs $19.99 and offers fun prints like dinosaurs, watermelons, and unicorns.
Some even boast glow-in-the-dark features for that extra bit of nighttime fun.
As we all know, staying warm during the colder months can be costly. With energy prices on the rise, finding ways to stay cozy without relying solely on heating is a smart move.
ALDI's Snuggle Hoodies offer a budget-friendly way to stay toasty, whether you’re curled up with a good book or binge-watching your favourite series.
But be warned, these popular items are expected to fly off the shelves when they hit stores on 20 July.
In a cheeky response to the proliferation of similar products, Oodie has launched a series of advertisements highlighting their wearable blankets' superior softness and longevity, with slogans like 'you wouldn't hug sandpaper'.
Kmart Australia is catching the eye with its budget-friendly alternatives to luxury brands, offering comparable styles at lower prices.
The latest catalogue featured comparisons with top-tier names such as Charlotte Tilbury, Skims, Peter Alexander, Uggs, and Gucci. Learn more about this trend here.
Key Takeaways
- ALDI Australia is restocking a popular dupe of the Oodie, known as the 'Snuggle Hoodie', priced at $29.99.
- The restocked Snuggle Hoodie features new designs and a packable version with a carry pouch, appealing to adults and children.
- The affordable price point provided an option for consumers looking to save on heating costs amid a cost-of-living crisis.
- Davie Fogarty, the founder of the original Oodie, sees the imitation as flattering and has responded with advertisements highlighting the quality of the original Oodie.