Woolworths slashes prices on hundreds of staples. Here's what it means for your weekly shop
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With the cost of living continuing to bite people's wallets, every dollar counts.
That's why many Australians will be breathing a sigh of relief at the latest announcement from one of the country's supermarket giants.
Starting this Wednesday, 14 May, Woolworths customers will notice lower shelf prices on about 400 popular items and products.
The price drop should cover family favourites like chicken schnitzels, Greek yoghurt, frozen berries, and two-litre bottles of Coca-Cola.
Pantry staples such as flour, bread, rice, and even nappies should see a massive price slash as well.
According to Woolworths CEO Amanda Bardwell, the average price reduction across these products is around 10 per cent.
For a typical family, spending $150 on their weekly shop could mean savings of about $15 once the discounts kick in.
'Individually, each lower shelf price might not seem like a dramatic difference, but they will add up to real savings,' Ms Bardwell said.
'Customers consistently tell us they need more value from their shop, and they expect us to do more to help.'
Unlike the usual weekly specials or short-term promotions, Woolworths stated that this price change would be a long-term commitment.
The lower prices should remain in place until at least 2026.
The supermarket also promised to add hundreds more products to the program in the coming months.
'We've focused on highly rated family favourites and everyday essentials,' Ms Bardwell explained.
'The savings will add up to meaningful relief at the checkout.'
The move came after Woolworths and Coles faced public scrutiny over 'deceptive' pricing.
Last year, a shopper confronted Woolworths CEO Amanda Bardwell in a store in New South Wales.
The shopper accused the company of price gouging during the cost-of-living crisis.
With many Australians struggling to keep up with rising costs for food, fuel, and utilities, there has been increasing pressure on supermarkets to support customers.
Woolworths' announcement is a direct response to this feedback, aiming to provide more consistent and dependable value for shoppers.
In addition to the new lower shelf prices, Woolworths has a range of other savings opportunities:
Whether they're shopping for themselves or the whole family, these price cuts could make a real difference to different household budgets.
We would love to hear from you! Will these price cuts make a difference to your weekly shop? Are there other ways you're saving money at the supermarket? Share your tips and experiences in the comments below!
That's why many Australians will be breathing a sigh of relief at the latest announcement from one of the country's supermarket giants.
Starting this Wednesday, 14 May, Woolworths customers will notice lower shelf prices on about 400 popular items and products.
The price drop should cover family favourites like chicken schnitzels, Greek yoghurt, frozen berries, and two-litre bottles of Coca-Cola.
Pantry staples such as flour, bread, rice, and even nappies should see a massive price slash as well.
Shoppers may see discounts for more products in the next few months. Image Credit: Woolworths
According to Woolworths CEO Amanda Bardwell, the average price reduction across these products is around 10 per cent.
For a typical family, spending $150 on their weekly shop could mean savings of about $15 once the discounts kick in.
'Individually, each lower shelf price might not seem like a dramatic difference, but they will add up to real savings,' Ms Bardwell said.
'Customers consistently tell us they need more value from their shop, and they expect us to do more to help.'
Unlike the usual weekly specials or short-term promotions, Woolworths stated that this price change would be a long-term commitment.
The lower prices should remain in place until at least 2026.
The supermarket also promised to add hundreds more products to the program in the coming months.
'We've focused on highly rated family favourites and everyday essentials,' Ms Bardwell explained.
'The savings will add up to meaningful relief at the checkout.'
The move came after Woolworths and Coles faced public scrutiny over 'deceptive' pricing.
Last year, a shopper confronted Woolworths CEO Amanda Bardwell in a store in New South Wales.
The shopper accused the company of price gouging during the cost-of-living crisis.
With many Australians struggling to keep up with rising costs for food, fuel, and utilities, there has been increasing pressure on supermarkets to support customers.
Woolworths' announcement is a direct response to this feedback, aiming to provide more consistent and dependable value for shoppers.
In addition to the new lower shelf prices, Woolworths has a range of other savings opportunities:
- Woolworths own brand alternatives: These products are up to 30 per cent cheaper than similar branded items, without compromising on quality.
- The Odd Bunch range: Discounted fresh produce that might look a little different but tastes just as good, perfect for soups, stews, and salads.
- Online tools: Woolworths' website has the 'best unit price' filter to help shoppers quickly find the best value for money when shopping online.
- Everyday Rewards points and boosted offers: Everyday Rewards points could add up to discounts on future shops.
Whether they're shopping for themselves or the whole family, these price cuts could make a real difference to different household budgets.
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