Note from the Editor:
This article was written for the SDC by the travel experts at CruiseAway*. With years of experience working alongside the world’s leading cruise lines, the CruiseAway’s experts know when the best deals drop, what sells fast, and how to spot true value.

Looking to snap up the best deal on your next cruise holiday? Timing really can make a difference. Whether you’re hoping to lock in a great price, secure your dream cabin, or just get the best value overall, knowing when to book is key. Here’s a guide to help you find the perfect time to set sail.

1. Book Early for More Choice & Perks*​

If you have a particular cruise in mind—whether it’s a specific destination, sailing date, or cabin type—it’s smart to book early. Cruise lines often release their itineraries 12 to 18 months ahead*, and early bookers usually benefit from lower launch fares, bonus onboard credit, and added extras.

For example, Princess Cruises, among others, offer interconnecting cabins on many ships, perfect for families and groups travelling together—but these in-demand staterooms are often snapped up quickly.

Early booking is especially important for peak periods* like Christmas, New Year’s, or sailings to popular spots such as the Mediterranean or Alaska, where space fills up fast.

2. Book Closer to Departure for Last-Minute Savings*​

If you’re flexible with travel dates, destinations, and cabin types, waiting until closer to departure could unlock great savings*. Cruise lines want their ships to sail full, so they often release discounted fares on unsold cabins in the final weeks before a cruise*.

These last-minute deals tend to appear during shoulder seasons—think early spring or late autumn—or for less travelled itineraries. The trade-off? You may have fewer cabin options, less time to plan shore excursions, and potentially higher flight prices.

Many cruise lines, like Royal Caribbean and Celebrity Cruises, also offer flexible cancellation policies that give you peace of mind, making a spontaneous escape more appealing than ever.

3. Book Through a Cruise Specialist*​

Travel agents and cruise specialists like CruiseAway* have access to exclusive pricing, group rates, and bonus inclusions* that you might not find booking directly. On top of that, they’re experts in matching you with the right ship, cabin, and offer*—and they’ll go into bat for you if anything unexpected comes up.

4. Travel in Shoulder Season or Look for Repositioning Cruises*​

Want fewer crowds and better prices? Aim for shoulder seasons and repositioning voyages*. These are times when ships move between regions, like Europe to the Caribbean or Asia to Australia, offering unique itineraries at lower prices*.

Here’s a tip: if a ship is due to arrive in Australia in mid-October from Asia or the US, look for cruises departing just after its arrival*. You’ll often find fantastic value before school holidays push prices back up.

5. Holiday Cruises? Book Early!*​

Christmas and New Year cruises are in hot demand*. If you’re dreaming of sailing over the festive season, be sure to book at least 12 months in advance*. These sailings fill up quickly, and prices only climb the closer you get. Early booking gives you access to the best cabins and sometimes even added bonuses*.

A Final Word​

Cruise deals can pop up year-round, so staying in the loop is key. Signing up for Cruiseaway newsletters* is a great way to stay ahead of new offers, flash sales, and bonus-inclusion promotions.

Keep in mind that value doesn’t always come in the form of a price drop—added extras like drink packages, free Wi-Fi, or onboard credit can make a big difference to your holiday experience*.

Happy sailing!