Members, we've all been there before – you head to your local supermarket for one thing only to find that it's nowhere to be found on the shelves.

It can be frustrating, especially if you're in a hurry or don't have time to drive somewhere else!

Thankfully, a new offering from IGA is here to solve that problem for good. Introducing Local Grocer – the biggest retail brand rollout in Australian history!

But what is it exactly, and what makes it more special than the usual supermarkets?

The store specifically caters to the local community. Credit: Mikulas J/Event Photos Australia.

This groundbreaking concept is letting customers decide what's in stores.

Using data, technology and old-school customer interaction, each of the 400 Local Grocers set to open within months will cater specifically to the wants and needs of their community. No two stores will be exactly alike!

IGA's flagship Local Grocer store has already opened its doors in Epping (northwest Sydney), and it's already become a big hit with shoppers in the area.

Brothers Antoine and Richard Rizk run the store in Epping, which is their fifth after working in the industry for more than a decade. The store, in Antoine's words, was created so that the local shoppers could find 'pretty much everything they need' in one easy-to-access place.

He went so far as to say that they purposely avoided putting in self-service checkouts so that they could interact with their regulars more frequently. That’s something we love to hear!

Brothers Antoine and Richard Rizk opened the groundbreaking Mint Fresh IGA Local Grocer in Epping this month. Credit: Mikulas J/Event Photos Australia

Before opening, he said, they surveyed customers and held focus groups to learn what kinds of things they were interested in purchasing.

'There's a lot of customisation for the local Asian community, and we have quite a big range in the grocery, dairy, freezer and fruit and vegetable aisles,' he said.

'The survey provided us with a bunch of feedback about how frequently they cook and what kinds of products they require.'

Although the store had only been operating for a short time, he said that new products were being added regularly in response to customer demand.

Apparently, this supermarket concept also allows shoppers to have access to several items not normally found in major supermarkets.

'We want to behave like their fresh pantry,' said Antoine.

'Our customisation is a huge point of difference, and it gives us a competitive advantage. Having that local knowledge is critical, and it's not just the range; it's also the flow and layout and space allocated to different product ranges.'

Antoine also stated that he wished to dispel the misconception that IGAs were more expensive than traditional supermarkets by highlighting the chain's price match policy and the frequent sales that were promoted in-store and via the online catalogues.

The Local Grocer has an advantage over the big supermarket chains since customers can choose what appears on the shelves. Credit: Mikulas J/Event Photos Australia.

Key Takeaways

• A new supermarket concept called IGA's Local Grocer is aiming to solve the problem of customers not being able to find what they're looking for in stores.
• The Local Grocer concept is based on customer feedback and data, and each of the 400 stores set to open within months will cater to the specific wants and needs of the local community.
• The first Local Grocer store has just opened in Epping in Sydney's northwest, and the concept is already a hit with local shoppers.

So, what does all this mean for you, the consumer?

Simply put, it means that the supermarket shopping experience is about to change - big time! No more will you needlessly waste time wandering the supermarket in search of a specific item, just to be let down to find that they do not offer it.

If a grocery store is 'more personalised' and always listens to what its customers have to say, you can be sure that the next time you go there, they will have what you need.

Are you looking forward to having a Local Grocer store near you soon? We sure are, so let us know what you think in the comments below!

 

[Elisa]

Members, we've all been there before – you head to your local supermarket for one thing only to find that it's nowhere to be found on the shelves.

It can be frustrating, especially if you're in a hurry or don't have time to drive somewhere else!

Thankfully, a new offering from IGA is here to solve that problem for good. Introducing Local Grocer – the biggest retail brand rollout in Australian history!

But what is it exactly, and what makes it more special than the usual supermarkets?

View attachment 7888

The store specifically caters to the local community. Credit: Mikulas J/Event Photos Australia.

This groundbreaking concept is letting customers decide what's in stores.

Using data, technology and old-school customer interaction, each of the 400 Local Grocers set to open within months will cater specifically to the wants and needs of their community. No two stores will be exactly alike!

IGA's flagship Local Grocer store has already opened its doors in Epping (northwest Sydney), and it's already become a big hit with shoppers in the area.

Brothers Antoine and Richard Rizk run the store in Epping, which is their fifth after working in the industry for more than a decade. The store, in Antoine's words, was created so that the local shoppers could find 'pretty much everything they need' in one easy-to-access place.

He went so far as to say that they purposely avoided putting in self-service checkouts so that they could interact with their regulars more frequently. That’s something we love to hear!

View attachment 7889

Brothers Antoine and Richard Rizk opened the groundbreaking Mint Fresh IGA Local Grocer in Epping this month. Credit: Mikulas J/Event Photos Australia

Before opening, he said, they surveyed customers and held focus groups to learn what kinds of things they were interested in purchasing.

'There's a lot of customisation for the local Asian community, and we have quite a big range in the grocery, dairy, freezer and fruit and vegetable aisles,' he said.

'The survey provided us with a bunch of feedback about how frequently they cook and what kinds of products they require.'

Although the store had only been operating for a short time, he said that new products were being added regularly in response to customer demand.

Apparently, this supermarket concept also allows shoppers to have access to several items not normally found in major supermarkets.

'We want to behave like their fresh pantry,' said Antoine.

'Our customisation is a huge point of difference, and it gives us a competitive advantage. Having that local knowledge is critical, and it's not just the range; it's also the flow and layout and space allocated to different product ranges.'

Antoine also stated that he wished to dispel the misconception that IGAs were more expensive than traditional supermarkets by highlighting the chain's price match policy and the frequent sales that were promoted in-store and via the online catalogues.

View attachment 7890

The Local Grocer has an advantage over the big supermarket chains since customers can choose what appears on the shelves. Credit: Mikulas J/Event Photos Australia.

Key Takeaways

• A new supermarket concept called IGA's Local Grocer is aiming to solve the problem of customers not being able to find what they're looking for in stores.
• The Local Grocer concept is based on customer feedback and data, and each of the 400 stores set to open within months will cater to the specific wants and needs of the local community.
• The first Local Grocer store has just opened in Epping in Sydney's northwest, and the concept is already a hit with local shoppers.

So, what does all this mean for you, the consumer?

Simply put, it means that the supermarket shopping experience is about to change - big time! No more will you needlessly waste time wandering the supermarket in search of a specific item, just to be let down to find that they do not offer it.

If a grocery store is 'more personalised' and always listens to what its customers have to say, you can be sure that the next time you go there, they will have what you need.

Are you looking forward to having a Local Grocer store near you soon? We sure are, so let us know what you think in the comments below!

Wonderful concept. Well done IGA

 

[Ricci]

Good idea, not sure how it will work though.

 

[adorableagnes]

Members, we've all been there before – you head to your local supermarket for one thing only to find that it's nowhere to be found on the shelves.

It can be frustrating, especially if you're in a hurry or don't have time to drive somewhere else!

Thankfully, a new offering from IGA is here to solve that problem for good. Introducing Local Grocer – the biggest retail brand rollout in Australian history!

But what is it exactly, and what makes it more special than the usual supermarkets?

View attachment 7888

The store specifically caters to the local community. Credit: Mikulas J/Event Photos Australia.

This groundbreaking concept is letting customers decide what's in stores.

Using data, technology and old-school customer interaction, each of the 400 Local Grocers set to open within months will cater specifically to the wants and needs of their community. No two stores will be exactly alike!

IGA's flagship Local Grocer store has already opened its doors in Epping (northwest Sydney), and it's already become a big hit with shoppers in the area.

Brothers Antoine and Richard Rizk run the store in Epping, which is their fifth after working in the industry for more than a decade. The store, in Antoine's words, was created so that the local shoppers could find 'pretty much everything they need' in one easy-to-access place.

He went so far as to say that they purposely avoided putting in self-service checkouts so that they could interact with their regulars more frequently. That’s something we love to hear!

View attachment 7889

Brothers Antoine and Richard Rizk opened the groundbreaking Mint Fresh IGA Local Grocer in Epping this month. Credit: Mikulas J/Event Photos Australia

Before opening, he said, they surveyed customers and held focus groups to learn what kinds of things they were interested in purchasing.

'There's a lot of customisation for the local Asian community, and we have quite a big range in the grocery, dairy, freezer and fruit and vegetable aisles,' he said.

'The survey provided us with a bunch of feedback about how frequently they cook and what kinds of products they require.'

Although the store had only been operating for a short time, he said that new products were being added regularly in response to customer demand.

Apparently, this supermarket concept also allows shoppers to have access to several items not normally found in major supermarkets.

'We want to behave like their fresh pantry,' said Antoine.

'Our customisation is a huge point of difference, and it gives us a competitive advantage. Having that local knowledge is critical, and it's not just the range; it's also the flow and layout and space allocated to different product ranges.'

Antoine also stated that he wished to dispel the misconception that IGAs were more expensive than traditional supermarkets by highlighting the chain's price match policy and the frequent sales that were promoted in-store and via the online catalogues.

View attachment 7890

The Local Grocer has an advantage over the big supermarket chains since customers can choose what appears on the shelves. Credit: Mikulas J/Event Photos Australia.

Key Takeaways

• A new supermarket concept called IGA's Local Grocer is aiming to solve the problem of customers not being able to find what they're looking for in stores.
• The Local Grocer concept is based on customer feedback and data, and each of the 400 stores set to open within months will cater to the specific wants and needs of the local community.
• The first Local Grocer store has just opened in Epping in Sydney's northwest, and the concept is already a hit with local shoppers.

So, what does all this mean for you, the consumer?

Simply put, it means that the supermarket shopping experience is about to change - big time! No more will you needlessly waste time wandering the supermarket in search of a specific item, just to be let down to find that they do not offer it.

If a grocery store is 'more personalised' and always listens to what its customers have to say, you can be sure that the next time you go there, they will have what you need.

Are you looking forward to having a Local Grocer store near you soon? We sure are, so let us know what you think in the comments below!

We had a new IGA open up near us just under two years ago and it is fabulous. It has all the usual stuff but also has a great range of small local brands if you are looking for something a little different. Some of which are much nicer that the well known brands. The store is well stocked, even during the pandemic there was never any empty spaces on the shelves. It's clean and the staff are friendly and helpful parking is easy and best of all there is usually no queues. What's not to love?

 

[Janmf]

Members, we've all been there before – you head to your local supermarket for one thing only to find that it's nowhere to be found on the shelves.

It can be frustrating, especially if you're in a hurry or don't have time to drive somewhere else!

Thankfully, a new offering from IGA is here to solve that problem for good. Introducing Local Grocer – the biggest retail brand rollout in Australian history!

But what is it exactly, and what makes it more special than the usual supermarkets?

View attachment 7888

The store specifically caters to the local community. Credit: Mikulas J/Event Photos Australia.

This groundbreaking concept is letting customers decide what's in stores.

Using data, technology and old-school customer interaction, each of the 400 Local Grocers set to open within months will cater specifically to the wants and needs of their community. No two stores will be exactly alike!

IGA's flagship Local Grocer store has already opened its doors in Epping (northwest Sydney), and it's already become a big hit with shoppers in the area.

Brothers Antoine and Richard Rizk run the store in Epping, which is their fifth after working in the industry for more than a decade. The store, in Antoine's words, was created so that the local shoppers could find 'pretty much everything they need' in one easy-to-access place.

He went so far as to say that they purposely avoided putting in self-service checkouts so that they could interact with their regulars more frequently. That’s something we love to hear!

View attachment 7889

Brothers Antoine and Richard Rizk opened the groundbreaking Mint Fresh IGA Local Grocer in Epping this month. Credit: Mikulas J/Event Photos Australia

Before opening, he said, they surveyed customers and held focus groups to learn what kinds of things they were interested in purchasing.

'There's a lot of customisation for the local Asian community, and we have quite a big range in the grocery, dairy, freezer and fruit and vegetable aisles,' he said.

'The survey provided us with a bunch of feedback about how frequently they cook and what kinds of products they require.'

Although the store had only been operating for a short time, he said that new products were being added regularly in response to customer demand.

Apparently, this supermarket concept also allows shoppers to have access to several items not normally found in major supermarkets.

'We want to behave like their fresh pantry,' said Antoine.

'Our customisation is a huge point of difference, and it gives us a competitive advantage. Having that local knowledge is critical, and it's not just the range; it's also the flow and layout and space allocated to different product ranges.'

Antoine also stated that he wished to dispel the misconception that IGAs were more expensive than traditional supermarkets by highlighting the chain's price match policy and the frequent sales that were promoted in-store and via the online catalogues.

View attachment 7890

The Local Grocer has an advantage over the big supermarket chains since customers can choose what appears on the shelves. Credit: Mikulas J/Event Photos Australia.

Key Takeaways

• A new supermarket concept called IGA's Local Grocer is aiming to solve the problem of customers not being able to find what they're looking for in stores.
• The Local Grocer concept is based on customer feedback and data, and each of the 400 stores set to open within months will cater to the specific wants and needs of the local community.
• The first Local Grocer store has just opened in Epping in Sydney's northwest, and the concept is already a hit with local shoppers.

So, what does all this mean for you, the consumer?

Simply put, it means that the supermarket shopping experience is about to change - big time! No more will you needlessly waste time wandering the supermarket in search of a specific item, just to be let down to find that they do not offer it.

If a grocery store is 'more personalised' and always listens to what its customers have to say, you can be sure that the next time you go there, they will have what you need.

Are you looking forward to having a Local Grocer store near you soon? We sure are, so let us know what you think in the comments below!

Fantastic idea, good luck

 

[junefrances]

Members, we've all been there before – you head to your local supermarket for one thing only to find that it's nowhere to be found on the shelves.

It can be frustrating, especially if you're in a hurry or don't have time to drive somewhere else!

Thankfully, a new offering from IGA is here to solve that problem for good. Introducing Local Grocer – the biggest retail brand rollout in Australian history!

But what is it exactly, and what makes it more special than the usual supermarkets?

View attachment 7888

The store specifically caters to the local community. Credit: Mikulas J/Event Photos Australia.

This groundbreaking concept is letting customers decide what's in stores.

Using data, technology and old-school customer interaction, each of the 400 Local Grocers set to open within months will cater specifically to the wants and needs of their community. No two stores will be exactly alike!

IGA's flagship Local Grocer store has already opened its doors in Epping (northwest Sydney), and it's already become a big hit with shoppers in the area.

Brothers Antoine and Richard Rizk run the store in Epping, which is their fifth after working in the industry for more than a decade. The store, in Antoine's words, was created so that the local shoppers could find 'pretty much everything they need' in one easy-to-access place.

He went so far as to say that they purposely avoided putting in self-service checkouts so that they could interact with their regulars more frequently. That’s something we love to hear!

View attachment 7889

Brothers Antoine and Richard Rizk opened the groundbreaking Mint Fresh IGA Local Grocer in Epping this month. Credit: Mikulas J/Event Photos Australia

Before opening, he said, they surveyed customers and held focus groups to learn what kinds of things they were interested in purchasing.

'There's a lot of customisation for the local Asian community, and we have quite a big range in the grocery, dairy, freezer and fruit and vegetable aisles,' he said.

'The survey provided us with a bunch of feedback about how frequently they cook and what kinds of products they require.'

Although the store had only been operating for a short time, he said that new products were being added regularly in response to customer demand.

Apparently, this supermarket concept also allows shoppers to have access to several items not normally found in major supermarkets.

'We want to behave like their fresh pantry,' said Antoine.

'Our customisation is a huge point of difference, and it gives us a competitive advantage. Having that local knowledge is critical, and it's not just the range; it's also the flow and layout and space allocated to different product ranges.'

Antoine also stated that he wished to dispel the misconception that IGAs were more expensive than traditional supermarkets by highlighting the chain's price match policy and the frequent sales that were promoted in-store and via the online catalogues.

View attachment 7890

The Local Grocer has an advantage over the big supermarket chains since customers can choose what appears on the shelves. Credit: Mikulas J/Event Photos Australia.

Key Takeaways

• A new supermarket concept called IGA's Local Grocer is aiming to solve the problem of customers not being able to find what they're looking for in stores.
• The Local Grocer concept is based on customer feedback and data, and each of the 400 stores set to open within months will cater to the specific wants and needs of the local community.
• The first Local Grocer store has just opened in Epping in Sydney's northwest, and the concept is already a hit with local shoppers.

So, what does all this mean for you, the consumer?

Simply put, it means that the supermarket shopping experience is about to change - big time! No more will you needlessly waste time wandering the supermarket in search of a specific item, just to be let down to find that they do not offer it.

If a grocery store is 'more personalised' and always listens to what its customers have to say, you can be sure that the next time you go there, they will have what you need.

Are you looking forward to having a Local Grocer store near you soon? We sure are, so let us know what you think in the comments below!

Have nearly always been able to find what I cant get at woolies or coles at IGA so bring it on

 

[Dwal]

Members, we've all been there before – you head to your local supermarket for one thing only to find that it's nowhere to be found on the shelves.

It can be frustrating, especially if you're in a hurry or don't have time to drive somewhere else!

Thankfully, a new offering from IGA is here to solve that problem for good. Introducing Local Grocer – the biggest retail brand rollout in Australian history!

But what is it exactly, and what makes it more special than the usual supermarkets?

View attachment 7888

The store specifically caters to the local community. Credit: Mikulas J/Event Photos Australia.

This groundbreaking concept is letting customers decide what's in stores.

Using data, technology and old-school customer interaction, each of the 400 Local Grocers set to open within months will cater specifically to the wants and needs of their community. No two stores will be exactly alike!

IGA's flagship Local Grocer store has already opened its doors in Epping (northwest Sydney), and it's already become a big hit with shoppers in the area.

Brothers Antoine and Richard Rizk run the store in Epping, which is their fifth after working in the industry for more than a decade. The store, in Antoine's words, was created so that the local shoppers could find 'pretty much everything they need' in one easy-to-access place.

He went so far as to say that they purposely avoided putting in self-service checkouts so that they could interact with their regulars more frequently. That’s something we love to hear!

View attachment 7889

Brothers Antoine and Richard Rizk opened the groundbreaking Mint Fresh IGA Local Grocer in Epping this month. Credit: Mikulas J/Event Photos Australia

Before opening, he said, they surveyed customers and held focus groups to learn what kinds of things they were interested in purchasing.

'There's a lot of customisation for the local Asian community, and we have quite a big range in the grocery, dairy, freezer and fruit and vegetable aisles,' he said.

'The survey provided us with a bunch of feedback about how frequently they cook and what kinds of products they require.'

Although the store had only been operating for a short time, he said that new products were being added regularly in response to customer demand.

Apparently, this supermarket concept also allows shoppers to have access to several items not normally found in major supermarkets.

'We want to behave like their fresh pantry,' said Antoine.

'Our customisation is a huge point of difference, and it gives us a competitive advantage. Having that local knowledge is critical, and it's not just the range; it's also the flow and layout and space allocated to different product ranges.'

Antoine also stated that he wished to dispel the misconception that IGAs were more expensive than traditional supermarkets by highlighting the chain's price match policy and the frequent sales that were promoted in-store and via the online catalogues.

View attachment 7890

The Local Grocer has an advantage over the big supermarket chains since customers can choose what appears on the shelves. Credit: Mikulas J/Event Photos Australia.

Key Takeaways

• A new supermarket concept called IGA's Local Grocer is aiming to solve the problem of customers not being able to find what they're looking for in stores.
• The Local Grocer concept is based on customer feedback and data, and each of the 400 stores set to open within months will cater to the specific wants and needs of the local community.
• The first Local Grocer store has just opened in Epping in Sydney's northwest, and the concept is already a hit with local shoppers.

So, what does all this mean for you, the consumer?

Simply put, it means that the supermarket shopping experience is about to change - big time! No more will you needlessly waste time wandering the supermarket in search of a specific item, just to be let down to find that they do not offer it.

If a grocery store is 'more personalised' and always listens to what its customers have to say, you can be sure that the next time you go there, they will have what you need.

Are you looking forward to having a Local Grocer store near you soon? We sure are, so let us know what you think in the comments below!

That sounds awesome!!

 

[Tipsy]

Members, we've all been there before – you head to your local supermarket for one thing only to find that it's nowhere to be found on the shelves.

It can be frustrating, especially if you're in a hurry or don't have time to drive somewhere else!

Thankfully, a new offering from IGA is here to solve that problem for good. Introducing Local Grocer – the biggest retail brand rollout in Australian history!

But what is it exactly, and what makes it more special than the usual supermarkets?

View attachment 7888

The store specifically caters to the local community. Credit: Mikulas J/Event Photos Australia.

This groundbreaking concept is letting customers decide what's in stores.

Using data, technology and old-school customer interaction, each of the 400 Local Grocers set to open within months will cater specifically to the wants and needs of their community. No two stores will be exactly alike!

IGA's flagship Local Grocer store has already opened its doors in Epping (northwest Sydney), and it's already become a big hit with shoppers in the area.

Brothers Antoine and Richard Rizk run the store in Epping, which is their fifth after working in the industry for more than a decade. The store, in Antoine's words, was created so that the local shoppers could find 'pretty much everything they need' in one easy-to-access place.

He went so far as to say that they purposely avoided putting in self-service checkouts so that they could interact with their regulars more frequently. That’s something we love to hear!

View attachment 7889

Brothers Antoine and Richard Rizk opened the groundbreaking Mint Fresh IGA Local Grocer in Epping this month. Credit: Mikulas J/Event Photos Australia

Before opening, he said, they surveyed customers and held focus groups to learn what kinds of things they were interested in purchasing.

'There's a lot of customisation for the local Asian community, and we have quite a big range in the grocery, dairy, freezer and fruit and vegetable aisles,' he said.

'The survey provided us with a bunch of feedback about how frequently they cook and what kinds of products they require.'

Although the store had only been operating for a short time, he said that new products were being added regularly in response to customer demand.

Apparently, this supermarket concept also allows shoppers to have access to several items not normally found in major supermarkets.

'We want to behave like their fresh pantry,' said Antoine.

'Our customisation is a huge point of difference, and it gives us a competitive advantage. Having that local knowledge is critical, and it's not just the range; it's also the flow and layout and space allocated to different product ranges.'

Antoine also stated that he wished to dispel the misconception that IGAs were more expensive than traditional supermarkets by highlighting the chain's price match policy and the frequent sales that were promoted in-store and via the online catalogues.

View attachment 7890

The Local Grocer has an advantage over the big supermarket chains since customers can choose what appears on the shelves. Credit: Mikulas J/Event Photos Australia.

Key Takeaways

• A new supermarket concept called IGA's Local Grocer is aiming to solve the problem of customers not being able to find what they're looking for in stores.
• The Local Grocer concept is based on customer feedback and data, and each of the 400 stores set to open within months will cater to the specific wants and needs of the local community.
• The first Local Grocer store has just opened in Epping in Sydney's northwest, and the concept is already a hit with local shoppers.

So, what does all this mean for you, the consumer?

Simply put, it means that the supermarket shopping experience is about to change - big time! No more will you needlessly waste time wandering the supermarket in search of a specific item, just to be let down to find that they do not offer it.

If a grocery store is 'more personalised' and always listens to what its customers have to say, you can be sure that the next time you go there, they will have what you need.

Are you looking forward to having a Local Grocer store near you soon? We sure are, so let us know what you think in the comments below!

I hope we get one in our local area of the Redlands in Queensland

 

[Suzanne rose]

I saw this on sunrise yesterday and I'm really not sure that it would work in all areas

As stated Epping has a large population of Asians which means they stock a large selection of Asian Vegetables and staples . Now my friend lives the next suburb over which is predominantly Italian , she has used this Aldi so I'm not sure it would accommodate her.

They didn't really explain it other than the ethnic side

 

[Penny4]

Well done IGA, however I find them more expensive.

 

[Ezzy]

Sounds like a good concept, but 400 stores set to open within months would be spread thinly in Australia. Do they intent extending this idea to other areas & what happens when the majority of people (nationalities) change? Will the exercise to find out what people want be repeated? Guess so.

 

[Evol P]

In Tassie there is an IGA "chain" called "Hill Street" they are really great shops with lots of local Tassie produce, VERY FRESH fruit and veg., and a wonderful deli.
The prices may be a little higher but if you buy something its not dead by the next day.
THIS is how you compete with C & W!