You have seen the Big Red Hand before, a signal that prices at Coles will go ‘down, down’.

But this time, the supermarket is raising its game. Today, they've revealed their plans for a massive three-month discounted shopping program to help families stretch their household budgets further.

They've dubbed it the 'Great Value, Hands Down' campaign, and the savings are not to be missed.

There will be discounts on more than 500 products, with an average basket saving of 19.7 per cent!

Coles unveiled their new savings program, ‘Great Value, Hands Down’. Credit: Coles

The range includes bulk packs of minced meat, chicken tenders, cans of tuna, breakfast cereals and pantry staples.

Your grocery bill will definitely decrease, with some items having up to a 50 per cent price drop!

Coles CEO Leah Weckert said the campaign was about giving customers more for less: 'We know cost-of-living continues to be the number one concern for Australians right now, so we’re making our biggest investment in value for at least three years.’

‘We’ve spent a lot of time over the past few months listening to our customers, our team members and our suppliers because we recognise the important role we have in helping their budgets go further,' she explained.

You could save money on these supermarket items:

Disclaimer: Prices listed on Coles website as of August 30, 2023

• Save 50 per cent on Finish Ultimate Plus 64pk (was $73, now $36.50)
• Save 33 per cent on Palmolive Naturals Body Wash Milk And Honey 1L (was $12, now $8)
• Save 20 per cent on Old El Paso Spice Taco Mix 30g (was $3, now $2.40)
• Save 17 per cent on Cub Biodegradable Fragrance-Free Baby Wipes 80pk (was $2.40, now $2.00)
• Save 16 per cent on Coles Lamb Whole Lamb Leg Roast (was $12 kg, now $10 kg)
• Save 16 per cent on Scotch Fillet Thin Cut (was $19, now $16)
• Save 15 per cent on Coles RSPCA Chicken Mince 500g (was $6.50, now $5.50)
• Save 14 per cent on Chobani Yoghurt Pouch Strawberry 140g (was $2.50, now $2.15)
• Save 38 per cent on Schmackos Strapz Dog Treats Beef-Liver & Chicken 500g (was $16, now $10)
• Save 13 per cent on Mission Corn Chips 230g (was $4, now $3.50)
• Save 11 per cent on Coles RSPCA Chicken Breast Kiev Garlic Butter 700g (was $9.50, now $8.50)

Bargain-seeking mum Annika Smith said she would gladly take advantage of the discounts.

'The bill can really add up with three young boys–they are always hungry,' Mrs Smith shared.

'With Coles introducing the price drop campaign, it’s going to be easier than ever for us to buy quality household essentials for a great price,' she added.

Plus, there are even more ways to save. Coles customers will also be encouraged to redeem Flybuys points for money off their shop, access free Click & Collect when they spend over $50 and activate Flybuys offers on the Coles app. With this, there's no excuse to miss out on the savings–it's time to stock up and save!

Key Takeaways

• Coles plans to slash the price of over 500 products for the next three months as part of a new program.
  
• The savings will target families looking to stretch the household budget further, with popular products like minced meat, chicken tenders, and pantry staples among the discounted items.
  
• Coles CEO Leah Weckert said the 'Great Value, Hands Down' campaign was developed after listening to customers, team members, and suppliers and recognising the supermarket's role in helping families' budgets stretch further.
  
• Shoppers will also be encouraged to redeem Flybuys points for money off their shop and access free Click & Collect when they spend over $50.
  

What do you think of this new Coles program, members? Are you excited to shop for your much-needed supermarket items? Let us know in the comments below!

 

[IAN3005]

Let’s hope Woolworths follow

 

[Rob44]

About time. Groceries are Far too expensive for most families. I love the Competition between Woolworths and Coles, and I always look for the Half Price specials First,

Since Coles and Woolworths have been cranking up their prices because of "inflation", or rather they have been inflating their prices, it's about time they reduced their prices. It's also about time that they cut their trading hours to allow small butchers and bakers etc to compete!