New Biscoff hot cross buns at Woolworths are flying off the shelves—get yours before they're gone!
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The humble hot cross bun, a traditional Easter treat, is getting a modern makeover at Woolworths, and shoppers are going wild.
The supermarket giant has teamed up with Lotus Biscoff to create a new, limited edition Indulgent Hot Cross Buns Filled With Biscoff, causing quite a stir.
This is the first time that the Lotus Biscoff spread, a caramelised biscuit spread that has seen a surge in popularity in recent years, will be featured in Woolworths' Easter Hot Cross Bun range.
The unique flavour profile of the Biscoff spread, combined with the classic hot cross bun, promises a taste sensation that's both familiar and excitingly new.
Woolworths recommended warming up the Indulgent Hot Cross Buns Filled With Biscoff to ensure an oozy, delicious centre that's sure to delight.
Since the new release leaked on social media, Woolworths shoppers and Biscoff fans alike have been buzzing with anticipation.
'Need these now,' one eager shopper commented, while another added, 'Wednesday can't come soon enough.'
The demand is so high that shoppers are urged to make a beeline for their local Woolworths to secure their buns.
Donald Keith, Woolworths Bakery Merchandise Manager and Hot Cross Bun Expert, shared his excitement about the new product.
'This new variety has been hard to keep secret,' he said.
'We love coming up with new flavours each Easter, and I'm confident this one is going to delight our customers.'
This isn't the first time Woolworths has experimented with the classic hot cross bun.
At the end of last year, the supermarket released a limited-edition Fairy Bread Hot Cross Bun and announced the return of the indulgent Cadbury Caramilk Hot Cross Bun, along with its traditional range.
Whittaker’s also just released its latest chocolate block—the Choc Cross Bun bar—which retails for $6.90 in Coles. It has a unique blend of the ‘bold flavours of hot cross buns’ and Whittaker’s signature ‘Creamy Milk’ chocolate.
The hot cross bun is a beloved staple of the Easter season, with Woolworths customers buying two million buns in the first week of their release alone.
During Easter week, the supermarket expects to sell more than 12 million buns.
The Indulgent Hot Cross Buns Filled With Biscoff are available for $5.50 for a 4-pack, but only for a limited time.
They are available in Woolworths supermarkets and Metro stores since its release on Wednesday, 31 January.
What's your favourite hot cross bun flavour? Have you tried the new Lotus Biscoff variety? Share your thoughts in the comments below.
The supermarket giant has teamed up with Lotus Biscoff to create a new, limited edition Indulgent Hot Cross Buns Filled With Biscoff, causing quite a stir.
This is the first time that the Lotus Biscoff spread, a caramelised biscuit spread that has seen a surge in popularity in recent years, will be featured in Woolworths' Easter Hot Cross Bun range.
The unique flavour profile of the Biscoff spread, combined with the classic hot cross bun, promises a taste sensation that's both familiar and excitingly new.
Hot cross buns and Lotus Biscoff collaborated to create this tasty limited-edition treat. Credit: Woolworths
Woolworths recommended warming up the Indulgent Hot Cross Buns Filled With Biscoff to ensure an oozy, delicious centre that's sure to delight.
Since the new release leaked on social media, Woolworths shoppers and Biscoff fans alike have been buzzing with anticipation.
'Need these now,' one eager shopper commented, while another added, 'Wednesday can't come soon enough.'
The demand is so high that shoppers are urged to make a beeline for their local Woolworths to secure their buns.
Donald Keith, Woolworths Bakery Merchandise Manager and Hot Cross Bun Expert, shared his excitement about the new product.
'This new variety has been hard to keep secret,' he said.
'We love coming up with new flavours each Easter, and I'm confident this one is going to delight our customers.'
This isn't the first time Woolworths has experimented with the classic hot cross bun.
At the end of last year, the supermarket released a limited-edition Fairy Bread Hot Cross Bun and announced the return of the indulgent Cadbury Caramilk Hot Cross Bun, along with its traditional range.
Whittaker’s also just released its latest chocolate block—the Choc Cross Bun bar—which retails for $6.90 in Coles. It has a unique blend of the ‘bold flavours of hot cross buns’ and Whittaker’s signature ‘Creamy Milk’ chocolate.
The hot cross bun is a beloved staple of the Easter season, with Woolworths customers buying two million buns in the first week of their release alone.
During Easter week, the supermarket expects to sell more than 12 million buns.
The Indulgent Hot Cross Buns Filled With Biscoff are available for $5.50 for a 4-pack, but only for a limited time.
They are available in Woolworths supermarkets and Metro stores since its release on Wednesday, 31 January.
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stop it I can feel my waist growing by the minute
but last 5 years since I came back from tassie I have more time to bake yummy stuff and eat sweeties.
.and no diabetes either.
