Major trucking company runs out of fuel after decades of service

Australia's retail and business space has seen massive changes over the decades.

As homegrown brands rise to the international spotlight, other brands have also struggled to keep up with the times.

After several decades of keeping Australia's wheels turning, one of the nation's most recognisable trucking companies is hitting the brakes.


Don Watson Transport has announced it will be closing its doors after a 77-year run.

The closure left more than 300 staff members reeling and the trucking industry in shock.

For many, Don Watson Transport has been synonymous with reliability and the backbone of Australia's cold chain logistics.


compressed-Don Watson 2.jpeg
Don Watson Transport has been a reliable cold transport partner for several Australian companies. Image Credit: Don Watson Transport


From its humble beginnings in post-war Melbourne, the company grew to operate a fleet of 310 vehicles.

Don Watson has been covering 22 million kilometres annually.

Whether it was chilled meat, frozen vegetables or other perishable goods, chances are you have enjoyed something that once travelled in a Don Watson truck.

The company's final collections are scheduled for Monday, and drivers will complete their last runs shortly after.

'We understand that this may come as a shock but we have formed the view that it is simply no longer possible to continue to operate,' Managing Director Lyndon Watson wrote to staff members.


Don Watson Transport's rise to the ranks was a classic Australian tale of grit, innovation, and family.

Founded in 1948 by G.H.' Don' Watson, the business started with ex-military K Series Austin trucks.

These trucks hauled livestock across Melbourne, Dandenong, and Ballarat.

Over the decades, the company expanded its reach across the East Coast, eventually specialising in refrigerated transport.

The business has since been passed down through three generations.

Don's son, Donald, took the reins in 1973 and steered the company through a period of modernisation.

After Donald died in 1994, his wife Noelene stepped up and guided the company through redevelopment and further expansion.

By 2021, Don Watson Transport was recognised as Australia's Large Carrier of the Year for its work with the Woolworths Group.


While the official statement cited 'current economic conditions,' the transport and logistics sector has been under immense pressure for years.

Rising fuel costs, increased regulatory requirements, driver shortages, and the lingering effects of the COVID-19 pandemic have all taken their toll on the industry.

For family-run businesses like Don Watson Transport, competing with multinational giants and absorbing these costs could be a bridge too far.

However, the company assured all of their employees that they would receive their full entitlements in accordance with relevant legislation and enterprise agreements.

The fleet, composed of 140 trucks and 170 refrigerated vehicles, will be sold off.


compressed-Don Watson 1.jpeg
The company has over 300 staff members. Image Credit: Don Watson Transport


Don Watson Transport's depots and cold storage facilities in Sydney, Melbourne, Brisbane, and Wodonga would likely be wound down or sold.

For the many businesses that relied on Don Watson Transport, they have been scrambling to find alternative logistics partners.

The transport company's closure has sent ripples through the entire supply chain industry.

It highlighted the fragility of Australia's logistics network and the importance of supporting local businesses.

Let's take a moment to acknowledge the hard work, dedication, and resilience of everyone who has been part of the Don Watson Transport's journey.
Key Takeaways

  • Family-owned logistics company Don Watson Transport is closing down after 77 years due to tough economic conditions.
  • All employees will be made redundant and have been assured full payment of their entitlements as per legislation and enterprise agreements.
  • The company, known for refrigerated transport of meats and vegetables across the East Coast, will sell off its fleet, including 140 trucks and 170 refrigerated units.
  • Don Watson Transport began in Melbourne in 1948 and was recognised as Australia's Large Carrier of the Year in 2021 for its work with the Woolworths Group.
Have you or someone you know been affected by Don Watson Transport's closure? How do you think this closure will affect your daily or weekly shop? We would love to hear your insights about this news in the comments section below.
 

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A sad fact of the times. Family companies are closing down everywhere as small family companies can not compete with the large companies who move in a take over with their large buying power and huge advertising. My local optometrist who I have been going to for the past 25 years will be finishing up once the lease is up in a few months - the reason is that the big chains have moved in taking their clients and they simply can not compete. Some weeks they have been paying to stay open. This has happened so much with local stores like hardware, the butcher, deli, the sandwhich shop and many other family small businesses. Soon there will be none left.
 
We know the Watson family well & it was such a tough decision for him the close up his business.

But struggling with all the rising costs of fuel & taxes over the last few years made it virtually impossible to keep going.

We wish them all the best for the future…and we know that they were proud of their business & what they achieved.

They certainly looked after their drivers and all the drivers had full respect for the Watson family business.

Keep an eye out and see how many more long-running businesses will crumble under this useless Government.
 
"Don Watson Transport's rise to the ranks was a classic Australian tale of grit, innovation, and family." So, what happened to the grit, innovation, and family to cause this sad downfall? Did they just give up? Perhaps this is the modern way. Who really knows?
 
I guess you just didn't notice them, or didn't drive on the highways that much. I have recognised them for years as Don Watson was a great racing car driver who was killed some years back.
 
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Reactions: Jo Piper3
Who are these evil large companies in trucking?
A sad fact of the times. Family companies are closing down everywhere as small family companies can not compete with the large companies who move in a take over with their large buying power and huge advertising. My local optometrist who I have been going to for the past 25 years will be finishing up once the lease is up in a few months - the reason is that the big chains have moved in taking their clients and they simply can not compete. Some weeks they have been paying to stay open. This has happened so much with local stores like hardware, the butcher, deli, the sandwhich shop and many other family small businesses. Soon there will be none left.
 
  • Like
Reactions: Leenie
We know the Watson family well & it was such a tough decision for him the close up his business.

But struggling with all the rising costs of fuel & taxes over the last few years made it virtually impossible to keep going.

We wish them all the best for the future…and we know that they were proud of their business & what they achieved.

They certainly looked after their drivers and all the drivers had full respect for the Watson family business.

Keep an eye out and see how many more long-running businesses will crumble under this useless Government.
How did Albo cause this?
 
I guess larger Company's like LINFOX will now pick up the slack, following their closure. Sad to see such established Australian companies having to fold like this after so many years of hard work building their company up from scratch.
 
A relative of mine (self employed) had a transport company in a small town for a few years. Another company moved into the town and under cut all his prices. (he did have a larger truck than my relative did) My relative couldn't even cover his expenses on what the other guy charged so he closed his business and went on Centrelink. The other guy then increased his prices a lot as he then had the monopoly.
 
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Reactions: Leenie
They probably did not get paid decently by the likes of Woolworths. Alot of those transport companies zre expected to do alot under exhausting conditions for crap pay.
My husband is a truckie and a few years ago he worked for a company that paid him by cheque on a Friday night I would bank it on the Monday and by Wednesday it had bounced.
 
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Reactions: Leenie

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