Have you noticed products have been shrinking in size but maintaining the same price?

If so, you have spotted 'shrinkflation'—a deceptive practice in the consumer goods industry.

But, in a remarkable move that puts pressure on manufacturers, French supermarket giant Carrefour has now begun adding price warning labels to 26 of its products affected by 'shrinkflation'.

The labels read: 'This product has seen its volume or weight fall and the effective price by the supplier rise.'

Carrefour made the bold move of placing warning labels on products affected by ‘shrinkflation’. Image source: Shutterstock.

​

For those unaware, 'shrinkflation' is when manufacturers start reducing the size of their products but keep selling them for the same (or sometimes higher!) price. It’s a practice that has been happening in Australia and around the world for years, and it’s getting worse. You can learn more about this practice here.

In one example, the price for a sugar-free peach-flavoured Lipton Ice Tea, manufactured by PepsiCo, increased by 40 per cent. Shockingly, the product has decreased in size from 1.5 litres to 1.25 litres.

'Obviously, the aim in stigmatising these products is to be able to tell manufacturers to rethink their pricing policy,' said Stefen Bompais, Carrefour's Director of Client Communications.

The move comes ahead of Carrefour's upcoming contract talks with major brands, which will start soon and end on October 15.

A spokesperson for the company said that it has made a 'concerted effort to compensate for increased costs by increasing efficiency as much as possible' and notes that it has only passed on the costs they could not absorb themself 'in the form of price increases to our customers.'

In a series of videos posted on social media, Neal Chauhan, a 'shrinkflation' expert who has kept his eyes open for supermarket trends, has collected a shocking range of evidence in Australian supermarkets.

Prices for items such as Nescafé, Coke, Glad Wrap and Smiths chips at Coles and Woolworths have stayed the same, but now we’re getting far less for our money—and shoppers are not always being told about the changes.

It’s easy to be angry about companies reducing the sizes of groceries while keeping prices the same. But Neal believes the best way to tackle the issue of ‘shrinkflation’ is with transparency.

You can read more about this story here.

Key Takeaways

• French supermarket chain Carrefour has added price warnings to 26 of its products in an attempt to put pressure on manufacturers to decrease their prices.
  
• Many of the marked products have seen a decrease in size but an increase in cost, an instance that is known as 'shrinkflation'.
  
• The labels read: 'This product has seen its volume or weight fall and the effective price by the supplier rise.'
  
• The application of these labels precedes contract discussions with major brands, which will take place soon.
  
• Carrefour has stated that they have sought to compensate for increased costs by maximising efficiency wherever possible, passing on only essential price increases to their consumers.
  

Have you recently seen a case of ‘shrinkflation' happening in your local supermarket? Share it with us in the comments below!

 

[Luckyus]

Have you noticed products have been shrinking in size but maintaining the same price?

If so, you have spotted 'shrinkflation'—a deceptive practice in the consumer goods industry.

But, in a remarkable move that puts pressure on manufacturers, French supermarket giant Carrefour has now begun adding price warning labels to 26 of its products affected by 'shrinkflation'.

The labels read: 'This product has seen its volume or weight fall and the effective price by the supplier rise.'

View attachment 30258

Carrefour made the bold move of placing warning labels on products affected by ‘shrinkflation’. Image source: Shutterstock.

​

For those unaware, 'shrinkflation' is when manufacturers start reducing the size of their products but keep selling them for the same (or sometimes higher!) price. It’s a practice that has been happening in Australia and around the world for years, and it’s getting worse. You can learn more about this practice here.

In one example, the price for a sugar-free peach-flavoured Lipton Ice Tea, manufactured by PepsiCo, increased by 40 per cent. Shockingly, the product has decreased in size from 1.5 litres to 1.25 litres.

'Obviously, the aim in stigmatising these products is to be able to tell manufacturers to rethink their pricing policy,' said Stefen Bompais, Carrefour's Director of Client Communications.

The move comes ahead of Carrefour's upcoming contract talks with major brands, which will start soon and end on October 15.

A spokesperson for the company said that it has made a 'concerted effort to compensate for increased costs by increasing efficiency as much as possible' and notes that it has only passed on the costs they could not absorb themself 'in the form of price increases to our customers.'

In a series of videos posted on social media, Neal Chauhan, a 'shrinkflation' expert who has kept his eyes open for supermarket trends, has collected a shocking range of evidence in Australian supermarkets.

Prices for items such as Nescafé, Coke, Glad Wrap and Smiths chips at Coles and Woolworths have stayed the same, but now we’re getting far less for our money—and shoppers are not always being told about the changes.

It’s easy to be angry about companies reducing the sizes of groceries while keeping prices the same. But Neal believes the best way to tackle the issue of ‘shrinkflation’ is with transparency.

You can read more about this story here.

Key Takeaways

• French supermarket chain Carrefour has added price warnings to 26 of its products in an attempt to put pressure on manufacturers to decrease their prices.
• Many of the marked products have seen a decrease in size but an increase in cost, an instance that is known as 'shrinkflation'.
• The labels read: 'This product has seen its volume or weight fall and the effective price by the supplier rise.'
• The application of these labels precedes contract discussions with major brands, which will take place soon.
• Carrefour has stated that they have sought to compensate for increased costs by maximising efficiency wherever possible, passing on only essential price increases to their consumers.

Have you recently seen a case of ‘shrinkflation' happening in your local supermarket? Share it with us in the comments below!

You don't need over ninety per cent of goods sold in supermarkets,

 

[BJM]

Have you noticed products have been shrinking in size but maintaining the same price?

If so, you have spotted 'shrinkflation'—a deceptive practice in the consumer goods industry.

But, in a remarkable move that puts pressure on manufacturers, French supermarket giant Carrefour has now begun adding price warning labels to 26 of its products affected by 'shrinkflation'.

The labels read: 'This product has seen its volume or weight fall and the effective price by the supplier rise.'

View attachment 30258

Carrefour made the bold move of placing warning labels on products affected by ‘shrinkflation’. Image source: Shutterstock.

​

For those unaware, 'shrinkflation' is when manufacturers start reducing the size of their products but keep selling them for the same (or sometimes higher!) price. It’s a practice that has been happening in Australia and around the world for years, and it’s getting worse. You can learn more about this practice here.

In one example, the price for a sugar-free peach-flavoured Lipton Ice Tea, manufactured by PepsiCo, increased by 40 per cent. Shockingly, the product has decreased in size from 1.5 litres to 1.25 litres.

'Obviously, the aim in stigmatising these products is to be able to tell manufacturers to rethink their pricing policy,' said Stefen Bompais, Carrefour's Director of Client Communications.

The move comes ahead of Carrefour's upcoming contract talks with major brands, which will start soon and end on October 15.

A spokesperson for the company said that it has made a 'concerted effort to compensate for increased costs by increasing efficiency as much as possible' and notes that it has only passed on the costs they could not absorb themself 'in the form of price increases to our customers.'

In a series of videos posted on social media, Neal Chauhan, a 'shrinkflation' expert who has kept his eyes open for supermarket trends, has collected a shocking range of evidence in Australian supermarkets.

Prices for items such as Nescafé, Coke, Glad Wrap and Smiths chips at Coles and Woolworths have stayed the same, but now we’re getting far less for our money—and shoppers are not always being told about the changes.

It’s easy to be angry about companies reducing the sizes of groceries while keeping prices the same. But Neal believes the best way to tackle the issue of ‘shrinkflation’ is with transparency.

You can read more about this story here.

Key Takeaways

• French supermarket chain Carrefour has added price warnings to 26 of its products in an attempt to put pressure on manufacturers to decrease their prices.
• Many of the marked products have seen a decrease in size but an increase in cost, an instance that is known as 'shrinkflation'.
• The labels read: 'This product has seen its volume or weight fall and the effective price by the supplier rise.'
• The application of these labels precedes contract discussions with major brands, which will take place soon.
• Carrefour has stated that they have sought to compensate for increased costs by maximising efficiency wherever possible, passing on only essential price increases to their consumers.

Have you recently seen a case of ‘shrinkflation' happening in your local supermarket? Share it with us in the comments below!

A spokesperson for the company said that it has made a 'concerted effort to compensate for increased costs by increasing efficiency as much as possible' and notes that it has only passed on the costs they could not absorb themself 'in the form of price increases to our customers.'

What absolute rubbish- all the company is interested in is maintaining and increasing profit

 

[Jennylolo]

thesis not a recent thing. It's been happening for a very long time. New packaging designs- "less packaging = less rubbish to land fill". And then the content lessened whilst the $ stayed same initially and how many noticed it happen? . But then inflation and prices went up. Doesn't make it as obvious with it being so subtly done over time. Should have been done with honest transparency- as in smaller packaging means less contents/ less weight - be up front from the gecko manufacturers. Most have not picked up on this happening until the more recent crises of cost of living became out of control.

 

[BillW41]

Have you noticed products have been shrinking in size but maintaining the same price?

If so, you have spotted 'shrinkflation'—a deceptive practice in the consumer goods industry.

But, in a remarkable move that puts pressure on manufacturers, French supermarket giant Carrefour has now begun adding price warning labels to 26 of its products affected by 'shrinkflation'.

The labels read: 'This product has seen its volume or weight fall and the effective price by the supplier rise.'

View attachment 30258

Carrefour made the bold move of placing warning labels on products affected by ‘shrinkflation’. Image source: Shutterstock.

​

For those unaware, 'shrinkflation' is when manufacturers start reducing the size of their products but keep selling them for the same (or sometimes higher!) price. It’s a practice that has been happening in Australia and around the world for years, and it’s getting worse. You can learn more about this practice here.

In one example, the price for a sugar-free peach-flavoured Lipton Ice Tea, manufactured by PepsiCo, increased by 40 per cent. Shockingly, the product has decreased in size from 1.5 litres to 1.25 litres.

'Obviously, the aim in stigmatising these products is to be able to tell manufacturers to rethink their pricing policy,' said Stefen Bompais, Carrefour's Director of Client Communications.

The move comes ahead of Carrefour's upcoming contract talks with major brands, which will start soon and end on October 15.

A spokesperson for the company said that it has made a 'concerted effort to compensate for increased costs by increasing efficiency as much as possible' and notes that it has only passed on the costs they could not absorb themself 'in the form of price increases to our customers.'

In a series of videos posted on social media, Neal Chauhan, a 'shrinkflation' expert who has kept his eyes open for supermarket trends, has collected a shocking range of evidence in Australian supermarkets.

Prices for items such as Nescafé, Coke, Glad Wrap and Smiths chips at Coles and Woolworths have stayed the same, but now we’re getting far less for our money—and shoppers are not always being told about the changes.

It’s easy to be angry about companies reducing the sizes of groceries while keeping prices the same. But Neal believes the best way to tackle the issue of ‘shrinkflation’ is with transparency.

You can read more about this story here.

Key Takeaways

• French supermarket chain Carrefour has added price warnings to 26 of its products in an attempt to put pressure on manufacturers to decrease their prices.
• Many of the marked products have seen a decrease in size but an increase in cost, an instance that is known as 'shrinkflation'.
• The labels read: 'This product has seen its volume or weight fall and the effective price by the supplier rise.'
• The application of these labels precedes contract discussions with major brands, which will take place soon.
• Carrefour has stated that they have sought to compensate for increased costs by maximising efficiency wherever possible, passing on only essential price increases to their consumers.

Have you recently seen a case of ‘shrinkflation' happening in your local supermarket? Share it with us in the comments below!

A spokesperson for the company said that it has made a 'concerted effort to compensate for increased costs by increasing efficiency as much as possible' and notes that it has only passed on the costs they could not absorb themself 'in the form of price increases to our customers.'

What absolute rubbish- all the company is interested in is maintaining and increasing profit

This is nothing new, it has been going on for years!

 

[Aussie all the Way]

There would be notices on just about every product being sold, nearly every product has down sized and price hiked.

 

[Pudpye]

Cottees jam in Coles was $3.00 for a 500gm (60 cents 100gm) it is now $2.80 for 375gm (74.66cents100gm) or a 24.43% increase it the last few months.

 

[IAN3005]

Have you noticed products have been shrinking in size but maintaining the same price?

If so, you have spotted 'shrinkflation'—a deceptive practice in the consumer goods industry.

But, in a remarkable move that puts pressure on manufacturers, French supermarket giant Carrefour has now begun adding price warning labels to 26 of its products affected by 'shrinkflation'.

The labels read: 'This product has seen its volume or weight fall and the effective price by the supplier rise.'

View attachment 30258

Carrefour made the bold move of placing warning labels on products affected by ‘shrinkflation’. Image source: Shutterstock.

​

For those unaware, 'shrinkflation' is when manufacturers start reducing the size of their products but keep selling them for the same (or sometimes higher!) price. It’s a practice that has been happening in Australia and around the world for years, and it’s getting worse. You can learn more about this practice here.

In one example, the price for a sugar-free peach-flavoured Lipton Ice Tea, manufactured by PepsiCo, increased by 40 per cent. Shockingly, the product has decreased in size from 1.5 litres to 1.25 litres.

'Obviously, the aim in stigmatising these products is to be able to tell manufacturers to rethink their pricing policy,' said Stefen Bompais, Carrefour's Director of Client Communications.

The move comes ahead of Carrefour's upcoming contract talks with major brands, which will start soon and end on October 15.

A spokesperson for the company said that it has made a 'concerted effort to compensate for increased costs by increasing efficiency as much as possible' and notes that it has only passed on the costs they could not absorb themself 'in the form of price increases to our customers.'

In a series of videos posted on social media, Neal Chauhan, a 'shrinkflation' expert who has kept his eyes open for supermarket trends, has collected a shocking range of evidence in Australian supermarkets.

Prices for items such as Nescafé, Coke, Glad Wrap and Smiths chips at Coles and Woolworths have stayed the same, but now we’re getting far less for our money—and shoppers are not always being told about the changes.

It’s easy to be angry about companies reducing the sizes of groceries while keeping prices the same. But Neal believes the best way to tackle the issue of ‘shrinkflation’ is with transparency.

You can read more about this story here.

Key Takeaways

• French supermarket chain Carrefour has added price warnings to 26 of its products in an attempt to put pressure on manufacturers to decrease their prices.
• Many of the marked products have seen a decrease in size but an increase in cost, an instance that is known as 'shrinkflation'.
• The labels read: 'This product has seen its volume or weight fall and the effective price by the supplier rise.'
• The application of these labels precedes contract discussions with major brands, which will take place soon.
• Carrefour has stated that they have sought to compensate for increased costs by maximising efficiency wherever possible, passing on only essential price increases to their consumers.

Have you recently seen a case of ‘shrinkflation' happening in your local supermarket? Share it with us in the comments below!

Nothing new..... they keep the product off show for three months so people forget what they even look like..... let alone the price. Then they re-introduce the new product at a reduced volume in a different packaging.
Market surveys revealed the customers forget the price of things after 3 weeks. WALMART had psychological price point endings so the customer had difficulty comparing prices.
Call me anything you like ...but don't call me a fool. I'm up to all their tricks.....

 

[kevinwoodtufftyke52@gmail]

With this shrinkflation, where will it stop? Shoppers will start to not buy the products and then the manufacturers will discontinue that product and then that manufacturer will no longer be in business. GREED IS NOT GOOD!

 

[gordon1940]

A spokesperson for the company said that it has made a 'concerted effort to compensate for increased costs by increasing efficiency as much as possible' and notes that it has only passed on the costs they could not absorb themself 'in the form of price increases to our customers.'

What absolute rubbish- all the company is interested in is maintaining and increasing profit r

 

[gordon1940]

Reduce costs by reducing Directors fees and Dividend rates to Shareholders. Why does the Customer have to bear ALL the costs???

 

[Macarj]

Nothing new..... they keep the product off show for three months so people forget what they even look like..... let alone the price. Then they re-introduce the new product at a reduced volume in a different packaging.
Market surveys revealed the customers forget the price of things after 3 weeks. WALMART had psychological price point endings so the customer had difficulty comparing prices.
Call me anything you like ...but don't call me a fool. I'm up to all their tricks.....

I hope we all are I certainly am

 

[Col@45]

You don't need over ninety per cent of goods sold in supermarkets,

Have you noticed products have been shrinking in size but maintaining the same price?

If so, you have spotted 'shrinkflation'—a deceptive practice in the consumer goods industry.

But, in a remarkable move that puts pressure on manufacturers, French supermarket giant Carrefour has now begun adding price warning labels to 26 of its products affected by 'shrinkflation'.

The labels read: 'This product has seen its volume or weight fall and the effective price by the supplier rise.'

View attachment 30258

Carrefour made the bold move of placing warning labels on products affected by ‘shrinkflation’. Image source: Shutterstock.

​

For those unaware, 'shrinkflation' is when manufacturers start reducing the size of their products but keep selling them for the same (or sometimes higher!) price. It’s a practice that has been happening in Australia and around the world for years, and it’s getting worse. You can learn more about this practice here.

In one example, the price for a sugar-free peach-flavoured Lipton Ice Tea, manufactured by PepsiCo, increased by 40 per cent. Shockingly, the product has decreased in size from 1.5 litres to 1.25 litres.

'Obviously, the aim in stigmatising these products is to be able to tell manufacturers to rethink their pricing policy,' said Stefen Bompais, Carrefour's Director of Client Communications.

The move comes ahead of Carrefour's upcoming contract talks with major brands, which will start soon and end on October 15.

A spokesperson for the company said that it has made a 'concerted effort to compensate for increased costs by increasing efficiency as much as possible' and notes that it has only passed on the costs they could not absorb themself 'in the form of price increases to our customers.'

In a series of videos posted on social media, Neal Chauhan, a 'shrinkflation' expert who has kept his eyes open for supermarket trends, has collected a shocking range of evidence in Australian supermarkets.

Prices for items such as Nescafé, Coke, Glad Wrap and Smiths chips at Coles and Woolworths have stayed the same, but now we’re getting far less for our money—and shoppers are not always being told about the changes.

It’s easy to be angry about companies reducing the sizes of groceries while keeping prices the same. But Neal believes the best way to tackle the issue of ‘shrinkflation’ is with transparency.

You can read more about this story here.

Key Takeaways

• French supermarket chain Carrefour has added price warnings to 26 of its products in an attempt to put pressure on manufacturers to decrease their prices.
• Many of the marked products have seen a decrease in size but an increase in cost, an instance that is known as 'shrinkflation'.
• The labels read: 'This product has seen its volume or weight fall and the effective price by the supplier rise.'
• The application of these labels precedes contract discussions with major brands, which will take place soon.
• Carrefour has stated that they have sought to compensate for increased costs by maximising efficiency wherever possible, passing on only essential price increases to their consumers.

Have you recently seen a case of ‘shrinkflation' happening in your local supermarket? Share it with us in the comments below!

For a start supermarkets could stop selling junk food like coke and chips etc which is the main culprit for shrinkflation!
Also at the same time, it would maybe help with obesity which figures show 60% of Australians are overweight or obese! Big strain on our health system !!

 

[IAN3005]

For a start supermarkets could stop selling junk food like coke and chips etc which is the main culprit for shrinkflation!
Also at the same time, it would maybe help with obesity which figures show 60% of Australians are overweight or obese! Big strain on our health system !!

They have got the people hooked.....worse than cocaine.
I agree that this has lot to do with the health problems is this country... we are becoming like America.