Is this Woolworths roast chook conspiracy true? The internet's going wild over this theory
- Replies 25
Ah, the beloved Woolworths hot roast chicken—a tasty and budget-friendly dinner option that many of us appreciate. After all, who wants to spend hours slaving away in the kitchen, right?
But here's a question that has piqued the curiosity of many: How can these succulent chickens be so affordable?
The internet has been buzzing ever since a recent episode of the Mac Pack Podcast took a deep dive into this intriguing topic. In fact, the podcast video has sparked widespread interest and fuelled a wave of speculation.
During the podcast, the hosts engaged in a discussion about how Woolworths manages to turn a profit on these sought-after chickens. The episode left listeners eager to unravel the mystery behind this 'suspiciously cheap' deal.
'My thing is, when you go to Woolies, and you get a $10 hot chook. In order to get the chicken there, you’ve got overheads that include farming the chicken, feeding it, pumping it full of probably hormones,' the co-host said.
'Then you have to prepare for it to be unfortunately killed, then it goes into Woolies. They bag it. They put in the nice stuffing and stuff on it, then they put it under the nice warm lamp. In theory, “The Chook of the Day” ... $9.95 for all of that effort. How the f*** are they making a profit?'
You can watch the full video here:
This spurred a flurry of comments on social media, with users voicing their own speculations and theories about Woolworths' pricing strategy for the hot chooks.
One interesting theory suggests that Woolies intentionally keeps the price of the chickens low to tempt customers into purchasing other, higher-margin items throughout the store.
As one user cleverly put it, 'Fun fact: they make about 10c profit on a chook, they’re there to get people into the store to buy other things, it's also why they’re always at the back.'
On the other hand, some users believe that the roast chickens might serve as a ‘loss leader’, a product sold at a loss to entice customers to buy other items that generate higher profits.
As another user pointed out, 'It’s either a tiny profit OR a loss leader. Sell something at a loss so people buy something that makes a huge profit,' another user added.
Addressing the conspiracy chatter head-on, a spokesperson from Woolworths assured 7NEWS.com.au that the supermarket takes pride in offering its customers the beloved hot roast chickens at a competitive price.
'Our hot roast chickens are a customer favourite, and our fresh chickens remain a family staple. We work hard to offer our customers competitive prices while continuing to pay a fair price to our chicken suppliers.'
They emphasised that Woolworths strives to strike a balance by providing competitive prices while ensuring fair compensation for their chicken suppliers.
Have you ever wondered about the truth behind the conspiracy theories surrounding Woolworths' hot roast chickens?
Regardless of the answer, one thing is certain: Aussies love indulging in the deliciousness and convenience of Woolies' roast chooks.
So, members, what's your take on this beloved dinner favourite?
But here's a question that has piqued the curiosity of many: How can these succulent chickens be so affordable?
The internet has been buzzing ever since a recent episode of the Mac Pack Podcast took a deep dive into this intriguing topic. In fact, the podcast video has sparked widespread interest and fuelled a wave of speculation.
The podcast triggered a surge of conspiracy theories, gaining momentum across various platforms. Source: the.macpack.podcast/TikTok
During the podcast, the hosts engaged in a discussion about how Woolworths manages to turn a profit on these sought-after chickens. The episode left listeners eager to unravel the mystery behind this 'suspiciously cheap' deal.
'My thing is, when you go to Woolies, and you get a $10 hot chook. In order to get the chicken there, you’ve got overheads that include farming the chicken, feeding it, pumping it full of probably hormones,' the co-host said.
'Then you have to prepare for it to be unfortunately killed, then it goes into Woolies. They bag it. They put in the nice stuffing and stuff on it, then they put it under the nice warm lamp. In theory, “The Chook of the Day” ... $9.95 for all of that effort. How the f*** are they making a profit?'
You can watch the full video here:
This spurred a flurry of comments on social media, with users voicing their own speculations and theories about Woolworths' pricing strategy for the hot chooks.
One interesting theory suggests that Woolies intentionally keeps the price of the chickens low to tempt customers into purchasing other, higher-margin items throughout the store.
As one user cleverly put it, 'Fun fact: they make about 10c profit on a chook, they’re there to get people into the store to buy other things, it's also why they’re always at the back.'
On the other hand, some users believe that the roast chickens might serve as a ‘loss leader’, a product sold at a loss to entice customers to buy other items that generate higher profits.
Social media users had diverse theories about Woolworths' hot chooks pricing strategy, including suggestions that the low price aims to boost in-store purchases. Image by Lukas from Pexels
As another user pointed out, 'It’s either a tiny profit OR a loss leader. Sell something at a loss so people buy something that makes a huge profit,' another user added.
Addressing the conspiracy chatter head-on, a spokesperson from Woolworths assured 7NEWS.com.au that the supermarket takes pride in offering its customers the beloved hot roast chickens at a competitive price.
'Our hot roast chickens are a customer favourite, and our fresh chickens remain a family staple. We work hard to offer our customers competitive prices while continuing to pay a fair price to our chicken suppliers.'
They emphasised that Woolworths strives to strike a balance by providing competitive prices while ensuring fair compensation for their chicken suppliers.
Have you ever wondered about the truth behind the conspiracy theories surrounding Woolworths' hot roast chickens?
Regardless of the answer, one thing is certain: Aussies love indulging in the deliciousness and convenience of Woolies' roast chooks.
So, members, what's your take on this beloved dinner favourite?
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