Get quality food for less as Too Good To Go expands operations

As we navigate the bustling city streets, the aroma of freshly baked bread, the sizzle of gourmet cuisine, and the vibrant colours of ripe produce often fill the air.

Yet, as the day winds down, a familiar scene unfolds in eateries and grocery stores across the country: delicious food destined for the bin.

What if there was a way to save these items from the waste bins while enjoying a gourmet surprise at a fraction of the cost?


Enter Too Good To Go, the innovative app that's turning the world's food waste into a food lover's treasure hunt.

Launched in Denmark in 2016, Too Good To Go started making waves internationally and now operates in 19 countries—including Australia.

The app's mission is simple: connect consumers with stores offering discounted unsold food at the end of the day.


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Too Good To Go promises to reduce food waste in different countries by partnering with businesses. Image Credit: Too Good To Go


This app helps reduce food waste and gives consumers a chance to try a variety of delicious offerings without breaking the bank.

Now, Sydney residents can join the movement as Too Good To Go recently launched in the Harbour City.

Major food chains like Harris Farm and Bakers Delight, along with local dining spots, went on board and are ready to offer their end-of-day surplus at unbeatable prices.


Joost Rietveld, Too Good To Go's Country Director of Australia, expressed his excitement about the launch.

'The receptiveness of stores about the concept of what it can do for them has been really positive,' he said.

The enthusiasm from both businesses and consumers showed a growing desire to tackle food waste issues head-on.

For those who want to benefit from Too Good To Go's offers, the app is free to download on iOS and Android.

Every bag must be worth at least three times what the customer pays for it, with a minimum starting price of $6.99 per bag.

This ensures that customers get both delicious and fairly-priced deals.

Yet, it's not just about the savings—there's a thrill in the mystery of these surprise bags.


Amidst the cost-of-living crisis and rising waste concerns, consumers now have the opportunity to contribute to a more sustainable lifestyle, all while enjoying new and old favourites.

Business owners may set their prices for the 'surprise bags' of food.

Instead of discarding unsold food, they could offer it to eager customers who appreciate each meal and also recoup business costs.

Too Good To Go's operations in Australia started in Melbourne last September.

As of writing, over 250 stores have already joined forces with more than 130,000 locals to save over 25,000 meals.

Looking ahead, Too Good To Go aimed for expansions across Australia by 2025, with a focus on popular food categories such as bakery and sushi.

The positive support in Melbourne and the initial reaction in Sydney were promising signs for the team, who remain committed to their mission.
Key Takeaways

  • Too Good To Go is an app designed to reduce food waste by connecting consumers with stores that have unsold food at discount prices.
  • The app recently launched in Sydney, garnering a positive initial reaction from both consumers and businesses.
  • Surprise bags of food should be sold to consumers at a discounted price, offering a sustainable, cost-effective option amidst a cost-of-living crisis.
  • Too Good To Go initially launched in Melbourne last September and aimed to expand its operations across Australia by 2025.
So, join the fight against food waste and treat yourself to a surprise bag of culinary delights! It's a small step that can make a big difference, and you might discover your new favourite dish.

Share your thoughts about Too Good To Go or your favourite ways to prevent food waste in the comments section below!
 
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This is a good idea as it will stop a lot of wasted food. Only thing is it could backfire because people won't go to the shops until closing time so they can get the products cheaper.
lt's a good idea but there are still going to be those silly people that will complain about this and that.
Perhaps they should cover themselves in some way.
 
Some supermarkets already mark down some products including meat, dairy, bakery and other perishable food. Some also have a small area where they put reduced price products - some are products that aren't selling quickly enough in the staff's opinion or are going to be deleted. Some places put marked don products on their shelves at any time during the day. Sometimes you find fruit & vegetables which are ok if
used fairly quickly.
 
This is a good idea as it will stop a lot of wasted food. Only thing is it could backfire because people won't go to the shops until closing time so they can get the products cheaper.
EXACTLY...I tried this in my cake shop yrs ago and nearly went broke I offered the unsold cakes at half price at the end of the day ....and nearly went broke, everyone waited til the end of the day, some even said Can i buy now, cause your only going to sell them cheap anyway, so gave them to the pigs each day, what a waste ,saved my business humans aren't really very logical
 
EXACTLY...I tried this in my cake shop yrs ago and nearly went broke I offered the unsold cakes at half price at the end of the day ....and nearly went broke, everyone waited til the end of the day, some even said Can i buy now, cause your only going to sell them cheap anyway, so gave them to the pigs each day, what a waste ,saved my business humans aren't really very logical
Many years ago, working then owning a Coffee Lounge, (NZ), there was a Backpackers down the road, and after Staff took what they wanted we would take the rest to the Backpackers.
 
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