Discover this shopper’s shocking revelation about Woolworths 'low price' items: 'How am I supposed to live laugh love?'

Is cooking at home really cheaper than eating out?

This age-old question has been put to the test by a Woolworths shopper who was left astounded by the price of a 'low price' item.

As Australian households grapple with the rising cost of groceries, this revelation has sparked a debate about the true cost of home-cooked meals versus takeaway.



Jenny Blenk, a German currently residing in Brisbane, took to social media to express her shock at the exorbitant price of salmon at Woolworths.

She compared the cost of the fish to a mini enchilada from the popular Mexican chain Guzman y Gomez.


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A Woolworths shopper expressed her shock over their exorbitant price of Salmon. Image source: Shutterstock.


'How am I supposed to “live laugh love” if salmon literally costs more than a mini enchilada from Guzman y Gomez?' she said on her video.

Blenk showcased the prices of various salmon products at Woolworths.



A four-pack of salmon was priced at $17.50, down from $19.50, a pack of diced salmon was $13, and a packet of pre-marinated salmon was also $13.

A packet of barramundi was tagged at $13 with a 'low price' label.

In contrast, a mini enchilada from Guzman y Gomez costs $11.80, while a regular-sized enchilada is $17.

The video sparked a flurry of comments from fellow Australians, with one user claiming they were charged $19 for salmon at their local Woolworths.

Another user criticised the supermarket for its 'audacity' in labelling the barramundi as a 'low price' item.

Some suggested that Blenk could find cheaper salmon in the deli section or at ALDI.



Graham Cooke, Finder's Head of Consumer Research, confirmed that rising supermarket prices have made some takeaway meals a more economical choice for consumers.

'It may be the case that grabbing a budget meal out may be cheaper than buying all the ingredients for a meal at home in some areas,' Cooke said.

The average Australian household now spends $188 per week on groceries, amounting to $9,776 per year.

Nearly two in five Australians, or 3.6 million households, have identified their grocery bill as a major financial stressor.



Despite the rising concern over food costs, Cooke pointed out a silver lining.

'The good news is that inflation has been falling through 2023, and is continuing to do so now,' he said.

'Woolies and Coles have already reported price deflation in some fresh food categories.'

Furthermore, according to the latest data from the Australian Bureau of Statistics, annual food inflation eased to 4.5 per cent in the December quarter, down from a peak of 9.2 per cent in December 2022.

Price rises have been lower across all food categories, with fruit and vegetables down 0.2 per cent compared to 12 months ago, while meat and seafood prices showed no change.
Key Takeaways
  • Jenny Blenk, a German living in Brisbane, expressed shock at the high price of salmon at Woolworths, which she compared to the cost of takeaway food.
  • Rising grocery prices are causing Australian households to re-evaluate the cost-effectiveness of cooking at home versus eating out.
  • Finder’s Head of Consumer Research, Graham Cooke, acknowledged that some takeaway meals might be cheaper than buying all the ingredients for a meal at home.
  • Despite the high grocery prices, there has been a reported easing of food inflation through 2023, with Woolworths and Coles experiencing price deflation in some fresh food categories.
What's your take on this, members? Have you found cooking at home to be more expensive than eating out? Share your thoughts and experiences in the comments below.
 
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The whole premise is faulty. You can't compare salmon with Mexican food to imply that it is cheaper to eat out than cook at home. The true comparison would be to work out how much does buying the salmon in the supermarket cost (and how many meals would it make, or how many people would it feed), compared with buying a salmon meal (or meals) in a restaurant. Comparing the cost of salmon with mini enchiladas (which don't contain salmon) is ludicrous.
 
But I think the point she is trying to make is she wants to buy the healthy salmon but it is cheaper to go and buy cheaper unhealthy takeaway even if she gets more meals from the salmon. And she has a point. Unhealthy food is always cheaper and that is wrong and one of the main reasons obesity is so high.
 
I can make a baked dinner for a family of five cheaper than burger meal for five and it will be better...can you believe people are now paying $18 for a top burger,,,which looks nothing like their picture...I make burgers at home for less than $2.50with egg bacon and pineapple and people rave about them...we have to change the way we shop and cook, why pay $4.50 for a little container of potato salad when you can make an ice cream container 3 kg full of great potato salad for$5.50 plus 40c for electricity and zero for labour. There is a small fortune to be saved in the kitchen..it takes 10 min to make a dozen yo go or rice puddings for less than $3.It is time to get smart in the kitchen, even if we work and claim no time
 

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