Cadbury introduces NEW Caramello Sticks and chocolate - “They look SO good!”
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We shamelessly declare Caramello as one of the best Aussie chocolates out there. If you’re a huge fan like we are, then you’re going to LOVE this news: the iconic, creamy milk chocolate filled with an irresistible caramel centre has been transformed into ice cream!
Upon finding out that Cadbury Dairy Milk teamed up with Peters to create heaven on a stick for sweet tooths, we just knew they wouldn’t let us down. The pair came up with a dessert like no other – a smooth caramel flavour with a gooey Cadbury syrup swirl.
And as soon as the word spread like wildfire online, fans couldn’t help but share their excitement over it.
“Oh I’m so keen for these!” one person shared on Facebook.
“They look so good!“ said another, while a third simply added: “Yum!”.
The delicious ice cream sticks are set to pop in the freezer aisles of major Aussie supermarkets such as Coles and Woolies, this week, with the multipack of four retailing at $9.
Image Credit: news.com.au
Peters Ice Cream’s head of marketing, Andrea Hamor, said they are expecting fans to ‘absolutely love it’, adding that the feedback to date has been ‘overwhelmingly positive’.
“The Cadbury Dairy Milk lineup at Peters Ice Cream has been widely successful, so we’re excited to extend the range with another fan favourite flavour,” Ms Hamori said. “Caramello is a classic, so we knew it was the perfect flavour to give to fans – just what they have been waiting for.”
This isn’t the first time Cadbury and Peters joined forces to change the game for desserts. Previously, they launched Caramilk ice cream sticks which is a cult favourite flavour made from velvet-smooth vanilla ice cream, coated in a thick layer of caramelised white chocolate. You’ve got to admit there’s no better duo than these two!
But if you’re not exactly a huge fan of ice cream, don’t fret because Cadbury extended its chocolate block range on Monday to boast three new flavours – Mixed Roast Nuts, Nuts & Salted Toffee, and Fruit N Nut.
Image Credit: Convenience & Impulse Retailing
“We know how much Australians love the smooth and creamy taste of our Cadbury Dairy Milk and Old Gold chocolate. We’re excited to introduce Cadbury More, some of our chunkiest and most generous blocks ever produced,” announced Paul Chatfield, the vice president of marketing for Cadbury.
As Cadbury celebrates a whole century of chocolate-making in Australia, the new range also honours a couple of the best-selling flavours Cadbury has ever paired with its chocolate.
“Our Cadbury More range is a fresh take on some familiar favourites that have been loved by Cadbury fans for generations,” Mr Chatfield said. “We can’t wait to see what our chocoholics think, particularly those who love the crunch and variety of nuts, fruit and Cadbury chocolate.”
All three of the 165g blocks are available in all major supermarkets for $5.
And nope– the surprises don’t end here! As Mother’s Day approaches, the chocolate makers teamed up with renowned Aboriginal artist, Karen Lee, on a thoughtfully designed, limited-edition Roses gift box.
The Indigenous-inspired item features graphics and symbols rooted in meaning and connection, adorned with “Mandaang guwu”, meaning “thank you” in Wiradjuri.
Image Credit: BlueThumb
“It is important to tell a contemporary narrative that reflects my experience as an Aboriginal woman in an urban society,” Ms Lee said. “This artwork is a representation of the little things women do every day that together encompasses the beautiful love that is motherhood.”
Cadbury will be donating $50,000 to The Stars Foundation, an initiative providing tailored mentoring and support to Australia’s most at-risk youths – Aboriginal and Torres Strait Islander Australian women and girls.
So if you’re looking for a meaningful gift to treat your partner, a friend, (or yourself) this upcoming Mother’s Day, then you may want to consider getting your hands on these!
Will you be trying any of the treats mentioned above? Share your thoughts with us in the comments below!
Learn more about the Cadbury Roses Limited Edition item by watching this video:
Video Credit: Cadbury
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