Aussie snack’s new flavour takes flight, ruffling feathers in snack aisle!

In the ever-evolving world of snack foods, where the quest for the next taste sensation is as relentless as the tide, a new challenger has emerged on the supermarket battlefield.

Get ready to taste a twist on a classic Aussie snack as a new flavour makes its debut on supermarket shelves. This latest addition promises to spark curiosity and divided opinions among snack enthusiasts, offering a fresh take on the beloved cheesy snack.

As fans eagerly anticipate trying this new flavour, its arrival is set to stir up conversations about taste preferences and culinary innovation in the snack aisle.


The iconic Australian snack Cheezels, known for their cheesy, finger-sized rings, has dared to venture into uncharted territory with a new chicken-flavoured variety.

The arrival of chicken-flavoured Cheezels ruffled more than a few feathers among the snack's devoted fan base.

It's a bold move, considering the original cheese flavour has been a staple in Australian pantries for generations.

The new flavour, which has been teased since May, finally made its nest on supermarket shelves, and the reactions have been as varied as the flavours of the snack aisle itself.


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Chicken-flavoured Cheezels have debuted, sparking excitement and debate among fans. Credit: Tiktok / @nectoriouspapi


Food blogger @nectoriouspapi, a connoisseur of the Australian snack scene, has thrown his support behind the poultry-inspired snack, crowning it ‘a winner’ in a recent review.

‘They look exactly the same (as the original Cheezels) but with a different sort of colour. It’s a strong chicken smell as soon as you open up the packet,’ he said.

‘Guys, these taste great…Definitely check them out.’

The comparison to Chickadees biscuits, another nostalgic snack from many an Aussie's childhood, was inevitable, yet @nectoriouspapi insisted the new Cheezels offer a ‘better texture’ thanks to their unique shape.


However, not all snackers are ready to cross the road to this new flavour.

The comments section of the review became a battleground, with some loyalists staunchly defending the original cheese flavour, declaring ‘og (original) all the way’.

‘No way Cheezles (sic) are my favourite,’ one commenter wrote.

‘Saw them today and got a pack. They’re good, but I prefer cheese,’ another weighed in.

‘Nope, the original cheese always slaps,’ a third agreed.


Others, however, were more receptive to the idea of a chicken-flavoured Cheezel, even playfully suggesting a name change to ‘Chizzle’ to better reflect the new taste profile.

‘Bought them today…as someone who prefers chicken twisties, they’re a winner!’ one commented.

‘Cheese is my favourite, but I'm keen to try the chicken flavour,’ another said.

‘I’ll try it if I see it,’ a third chimed.


And while the chicken flavour is currently pecking its way into the hearts and stomachs of Australians, whispers of a Hot Rods Cheesy Jalapeno version have set tongues wagging and taste buds tingling with anticipation.

‘Yes to the jalapenos! Hopefully, they are actually hot,’ one eager commenter wrote.

‘Cheesy jalapenos look good,’ someone else remarked.

Meanwhile, another simply salivated at the thought, declaring: ‘Yummy.’


The introduction of the new Cheezels flavour has stirred up a mix of excitement and scepticism among snack enthusiasts.

This divisive response, highlighting the polarised opinions on the new flavour, mirrors the reactions seen in other recent snack innovations.

Such strong emotions are not unique to this launch, as demonstrated by a similar debate among Australians when a beloved snack brand unveiled its latest flavour.
Key Takeaways
  • Chicken-flavoured Cheezels have been released, causing a stir among fans of the classic Australian snack.
  • The new flavour has received mixed reactions, with some snack enthusiasts eager to try it, while purists favour the original cheese flavour.
  • Food blogger @nectoriouspapi praised the new chicken flavour, likening it to Chickadees biscuits but with a better texture due to Cheezels' ring shape.
  • There is speculation about another potential new flavour, Hot Rods Cheesy Jalapeño Cheezels, which has generated excitement among followers of the snack community.
Are you ready to take a peck at the new chicken-flavoured Cheezels, or will you stand by the cheesy original that has stood the test of time? Will you embrace the change, or are you a traditionalist at heart when it comes to your snacks? Share your thoughts and your own reviews, and let's discuss the great Cheezel debate in the comments below.
 
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