ALDI spoofs McDonald's and Domino's—leaving shoppers amused!
Ahh, ALDI—is there anything the discount supermarket can't do? Not only do they make budget-friendly shopping easier than ever, but they know how to bring the laughs, too!
That's right, shoppers have recently been left in stitches after ALDI, in a single day, managed to mock both McDonald's and Domino's!
The supermarket brand seemed to playfully mock the two fast-food titans using mobile advertisements, highlighting its comparable offerings.
This initiative started with a vehicle stationed outside a McDonald's outlet, seemingly in the UK, with a bold message on its exterior. The playful message stated: ‘Steve’s loving a Big Stack from ALDI.’
The advertisement displayed a man relishing a burger similar to a Big Mac, paired with a pack of frozen chips. Of course, the message is also a knock on their iconic tagline ‘I’m lovin’ it.’
A representative from ALDI also weighed in on the situation, remarking, ‘All we’re missing is an ice cream machine that never works.’
But while some would think one fast food giant is enough, ALDI had other plans. Later on, they made fun of a Domino’s shop, hinting at their expensive prices.
The ad displayed a man enjoying a pepperoni pizza slice with the words: ‘Dom knows a pizza that's a slice of the price’ next to him.
The supermarket's antics have caused quite a reaction from the public.
‘You push your luck and it’s brilliant… Keep them coming,’ one individual remarked.
‘ALDI skating on thin ice since 1990,’ another chimed in.
‘Poking the lion again,’ observed a third, while someone else noted the humour would ‘take some topping.’
While many shoppers find humour in the cheeky advertising, ALDI has had issues due to its comparable items.
Last February, British retailer M&S settled with ALDI after a dispute regarding the copyright of its Colin the Caterpillar cake.
Potential legal troubles aside, we can't deny how funny the ads are!
Out of curiosity, we'd love to hear what you think about ALDI's comedy-filled advertisements. Are they on the mark or much too cheeky? Members, share your thoughts in the comments below!
That's right, shoppers have recently been left in stitches after ALDI, in a single day, managed to mock both McDonald's and Domino's!
The supermarket brand seemed to playfully mock the two fast-food titans using mobile advertisements, highlighting its comparable offerings.
This initiative started with a vehicle stationed outside a McDonald's outlet, seemingly in the UK, with a bold message on its exterior. The playful message stated: ‘Steve’s loving a Big Stack from ALDI.’
The advertisement displayed a man relishing a burger similar to a Big Mac, paired with a pack of frozen chips. Of course, the message is also a knock on their iconic tagline ‘I’m lovin’ it.’
A representative from ALDI also weighed in on the situation, remarking, ‘All we’re missing is an ice cream machine that never works.’
But while some would think one fast food giant is enough, ALDI had other plans. Later on, they made fun of a Domino’s shop, hinting at their expensive prices.
The ad displayed a man enjoying a pepperoni pizza slice with the words: ‘Dom knows a pizza that's a slice of the price’ next to him.
The supermarket's antics have caused quite a reaction from the public.
‘You push your luck and it’s brilliant… Keep them coming,’ one individual remarked.
‘ALDI skating on thin ice since 1990,’ another chimed in.
‘Poking the lion again,’ observed a third, while someone else noted the humour would ‘take some topping.’
While many shoppers find humour in the cheeky advertising, ALDI has had issues due to its comparable items.
Last February, British retailer M&S settled with ALDI after a dispute regarding the copyright of its Colin the Caterpillar cake.
Potential legal troubles aside, we can't deny how funny the ads are!
Key Takeaways
- ALDI used mobile billboards to mock both McDonald’s and Domino’s with comical advertisements boasting about their similar but cheaper products.
- The cheeky advertisements featured a man enjoying a burger resembling a Big Mac with frozen chips, and another man eating a slice of pepperoni pizza, both purchased from ALDI.
- The supermarket's antics amused many shoppers, who found their cheeky marketing brilliant.
- ALDI has previously run into issues with copyright over its similar products, as seen in its legal dispute with M&S over a caterpillar cake.