Transform your budget wine into a vintage delight instantly with this new gadget

The joy of unwinding with a glass of wine is a pleasure some people look forward to. However, the looming threat of a morning-after hangover can often dampen this indulgence.

But what if there was a way to enhance the taste of your budget wine and eliminate those dreaded hangover symptoms?

Enter the Winewizard, a revolutionary device that promises to do just that.



The Winewizard is an innovative aeration device that claims to remove impurities from wine that can cause headaches while also improving its taste.

This ingenious invention is the brainchild of Michael Pritchard MBE, based in Colchester, England.

The device works by infusing your wine with micro-bubbles of oxygen, which not only removes sulphites but also enhances the flavour of the wine.


Screenshot 2024-02-02 122354.png
Winewizard claims to enhance the flavour of budget wine. Source: Winewizard



The result? Your budget wine could taste like a more expensive vintage, and you could wake up the next morning without the dreaded hangover.

But what’s the science behind this innovative product?



The Winewizard uses a technology Mr Pritchard developed, known as 'smart nano-oxygenation'.

This process increases the surface area of the wine by 10,000 times and infuses it with micro-quantities of oxygen.

The oxygen then reacts with the wine, replicating the ageing process, which improves the beverage’s taste, aroma, and perceived quality.

Simultaneously, it neutralises sulphite additives that can cause headaches.

A study published in The European Journal of Clinical Nutrition indicated that sulphites in wine may contribute to headaches in young adults aged 18 to 25.

However, it is important to note that further evidence is required to support the claim that sulphites cause headaches directly.



'We've pioneered ground-breaking technology and techniques that have never been achieved before,' Mr Pritchard said.

'We can now accurately replicate, in a matter of seconds, the effects of both hours-long decanting and the years it takes for cellar ageing—and the outcomes are nothing short of astounding.'

The Winewizard claims to be the first device to replicate and accelerate the effect of traditionally bottle-ageing a wine—a process that usually takes years or even decades in a cellar.

This means your wine could reach its 'optimal potential' in a short amount of time.

Mr Pritchard spent two years developing the device before taking it on the road to test on experts' palates.

These experts included Masters of Wine, the highest qualification for viniculture expertise, and sommeliers from some of the world's top Michelin-starred restaurants.

The feedback, according to Pritchard, was 'universally positive'.



But how do you use it? For a 175mL glass of red wine, you need to aerate it for 1-2 seconds, while for a decanter, it's 4-6 seconds.

For white and rose wines, it's 1 second for a glass and 3-4 seconds for a decanter.

The device, which is fully recyclable, can treat as many as 80 bottles or around 500 glasses of wine before requiring a refill cartridge.

This means that the cost per glass of wine treated could be less than $1.

‘It enables anyone who doesn't have access to intimidatingly expensive cellars to experience fine wine in just seconds—and without breaking the bank,’ Mr Pritchard stated.

Dmitri Perlutchi, award-winning Head Sommelier at Gordon Ramsay Restaurants Group, vouched for the Winewizard's effectiveness.

'I've tested these types of products before so I was sceptical that it could make this much difference, but it's unmistakable,' he said.

Mr Perlutchi added that the difference in taste before and after using the Winewizard is 'quite simply extraordinary'.

'It truly is an act of wizardry,' he expressed.

You can watch a demonstration here:


Source: Michael Pritchard/Youtube​


The Winewizard retails for $198, while a refill cartridge costs $139.

Key Takeaways
  • Winewizard is a new aeration device created by Michael Pritchard MBE that claims to improve the taste of wine by removing impurities and reducing hangover-causing sulphites.
  • The device allegedly accelerates the ageing process of wine, allowing it to reach its 'optimal potential' in seconds, which usually takes years in a cellar.
  • The device has received positive feedback from wine experts, including Masters of Wine and sommeliers from Michelin-starred restaurants, who were convinced that the treated wine tasted like a more expensive vintage.
  • The Winewizard is fully recyclable, can treat up to 80 bottles or around 500 glasses of wine before needing a refill, and is designed to be cost-effective at less than $1 per glass.

What are your thoughts on this innovative device? Will you try the Winewizard? Share your experiences in the comments below.
 
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There goes charging a premium on aged wines! Some will not be happy.
At $6 approximately a bottle not a pittance though. Plus cost of device itself.
 

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