This Coles ANZAC Day display touches everyone’s hearts: Great respect’
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As the dawn of ANZAC Day approaches, a time when Australians and New Zealanders commemorate the valiant efforts of their armed forces, a Coles supermarket in Townsville, Queensland, has captured the nation's attention with a poignant tribute.
The Annandale Coles store, strategically located opposite the Lavarack Barracks—the largest army base in Australia—has set up a heartfelt ANZAC Day display at its entrance.
The centrepiece is a large statue of a veteran, a silent sentinel amidst a sea of poppies and the solemn 'Lest We Forget' flag.
This touching homage was crafted by a Coles team member as a personal tribute to her father, a war veteran.
The photograph of this display, initially shared by an impressed shopper, has since gone viral, with the post garnering thousands of reactions and shares.
'Coles Annandale Townsville. Huge display right as you walk in, brilliant!' the shopper exclaimed.
‘Take note, Woolworths.’
The playful jab was in reference to Woolworths, which faced unfounded claims that it was not supporting ANZAC Day this year.
While Woolworths has clarified that while it won't be selling the RSL’s limited-edition ANZAC biscuit tins, it will offer exclusive ANZAC Day badges in all stores, with proceeds supporting the charity.
Moreover, Woolworths continues to sell Bakers’ Finest ANZAC Biscuits year-round, which are endorsed by the RSL and contribute to supporting returned servicemen and their families.
The emotional outpouring on social media over Coles' display has been profound.
Comments range from expressions of pride by veterans to commendations for preserving Australian heritage.
'Well done Coles—too much Aussie stuff being constantly eroded,' one user remarked.
Another added, 'That is great. As a veteran, it makes me proud.'
It's not just Coles honouring the ANZAC spirit; similar displays have been spotted at other supermarkets, including Woolworths.
One customer noted, 'My local Woolies has ANZAC biscuits and all the ANZAC badges on a big display just as you walk in the door.'
In a show of support for the Bravery Trust, an organisation that aids war veterans, Coles has announced its ANZAC Day Appeal.
Leading up to the day of remembrance, Coles pledges to donate 40 cents from every 12-pack of Coles Bakery ANZAC Biscuits and cookies sold in-store and online to the charity.
Coles General Manager Bakery Kate Roff highlighted the company's commitment, 'Coles is proud to continue its longstanding community partnership with Bravery Trust and assisting team members who have served or are serving in the Australian Defence Force or Reserves, including our founder GJ Coles who fought in World War 1.'
‘Our bakers rise to the occasion for Bravery Trust every year, making nearly 500,000 ANZAC biscuits in the week leading up to Anzac Day. It’s a cause our bakers love getting behind and we hope our customers can support too by buying a 12-pack Coles Bakery Anzac biscuit on or before ANZAC Day.’
Have you seen any ANZAC Day displays that have moved you? How do you plan to commemorate ANZAC Day this year? Share your stories in the comments below.
The Annandale Coles store, strategically located opposite the Lavarack Barracks—the largest army base in Australia—has set up a heartfelt ANZAC Day display at its entrance.
The centrepiece is a large statue of a veteran, a silent sentinel amidst a sea of poppies and the solemn 'Lest We Forget' flag.
This touching homage was crafted by a Coles team member as a personal tribute to her father, a war veteran.
This Coles’ ANZAC Day display is truly an eye-catcher. Credit: Facebook
The photograph of this display, initially shared by an impressed shopper, has since gone viral, with the post garnering thousands of reactions and shares.
'Coles Annandale Townsville. Huge display right as you walk in, brilliant!' the shopper exclaimed.
‘Take note, Woolworths.’
The playful jab was in reference to Woolworths, which faced unfounded claims that it was not supporting ANZAC Day this year.
While Woolworths has clarified that while it won't be selling the RSL’s limited-edition ANZAC biscuit tins, it will offer exclusive ANZAC Day badges in all stores, with proceeds supporting the charity.
Moreover, Woolworths continues to sell Bakers’ Finest ANZAC Biscuits year-round, which are endorsed by the RSL and contribute to supporting returned servicemen and their families.
The emotional outpouring on social media over Coles' display has been profound.
Comments range from expressions of pride by veterans to commendations for preserving Australian heritage.
'Well done Coles—too much Aussie stuff being constantly eroded,' one user remarked.
Another added, 'That is great. As a veteran, it makes me proud.'
It's not just Coles honouring the ANZAC spirit; similar displays have been spotted at other supermarkets, including Woolworths.
One customer noted, 'My local Woolies has ANZAC biscuits and all the ANZAC badges on a big display just as you walk in the door.'
In a show of support for the Bravery Trust, an organisation that aids war veterans, Coles has announced its ANZAC Day Appeal.
Leading up to the day of remembrance, Coles pledges to donate 40 cents from every 12-pack of Coles Bakery ANZAC Biscuits and cookies sold in-store and online to the charity.
Coles General Manager Bakery Kate Roff highlighted the company's commitment, 'Coles is proud to continue its longstanding community partnership with Bravery Trust and assisting team members who have served or are serving in the Australian Defence Force or Reserves, including our founder GJ Coles who fought in World War 1.'
‘Our bakers rise to the occasion for Bravery Trust every year, making nearly 500,000 ANZAC biscuits in the week leading up to Anzac Day. It’s a cause our bakers love getting behind and we hope our customers can support too by buying a 12-pack Coles Bakery Anzac biscuit on or before ANZAC Day.’
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