Smooth like butter? Recent changes in one famous ALDI product outrages shoppers

In the world of grocery shopping, product consistency is key.

When we find a product we love, we stick to it through thick and thin.

Yet, what happens when a beloved pantry staple goes through a not-so-subtle change?


Several ALDI shoppers recently faced a conundrum that left them with a bad taste in their mouths.

The subject of their ire? A sudden change to ALDI's famous crunchy peanut butter.

A mum sounded the alarm after her latest purchase of the crunchy spread did not quite spread the joy she was accustomed to.


compressed-ALDI peanut butter.jpeg
Apart from the different jar sizes, some customers pointed out a difference in the formula. Image Credit: Facebook/ALDI Mums


'The crunchy peanut butter is a staple in our house, but our new one was not as smooth or sweet this morning,' she wrote in her post.

Upon closer inspection, she noticed several changes in the product.

Here are some changes she pointed out:
  • It had a different container.
  • It is made in India instead of Argentina.
  • The new formula has Palm Oil instead of Palm Fat.
  • It now has a higher percentage of peanuts.

While some of these changes seem positive at first glance, the overall consensus was that the new recipe did not stack up to the old.

'I am going to email ALDI our feedback that it's not as nice of a product, and we will be returning it,' the mum declared.

'I wanted to give a heads up to others as the label artwork is still the same, so we didn't notice it had changed until we tasted it.'

Other shoppers also shared their disappointment about the changes in the product.

'I agree, it is nowhere near as nice as the original one they had,' one wrote.

'We took ours back for a refund as we had bought a few jars, and they refunded them all without any issue,' another shared.

'I imagine they have had a few complaints.'


The conversation quickly turned to the perplexing nature of the changes.

'It should be better. More percentage of peanuts mean less percentage of other stuff?' a curious shopper asked.

'Palm fat and palm oil are the same. By the way, peanuts have their own oil. Why are they adding palm oil? It does not sound good,' the shopper added.

'Such a shame as we now need to start the process of finding a new crunchy peanut butter. Any recommendations?' a dismayed shopper commented.


Some shoppers suggested ALDI's American Style Peanut Butter. However, whispers of its potential discontinuation added to the shoppers' woes.

'We liked the American peanut butter from ALDI, but I have not seen it in ages. Most other brands are too dry for my liking,' someone shared.

'My kids and hubby like the one from Costco. Skippy, I think. I prefer the Mayvers from Woolies,' another shared their varied preferences.

'I like the Pics or Mayvers, but my daughter loves Sanitarium Crunchy or Skippy Extra Crunchy,' a third suggested.

However, last December, Sanitarium recently ceased production of its peanut butter products.

The decision marked an end to their century-long operations.

ALDI's peanut butter predicament is a reminder that even the most minor changes could have a significant impact on consumer loyalty.
Key Takeaways

  • ALDI shoppers shared their disappointment about the changes to the store-branded peanut butter.
  • A mum pointed out several changes, including appearances, its manufacturing site, and a change in the formula.
  • Customers have returned the product for refunds. Some shoppers also expressed their dissatisfaction through ALDI's customer feedback.
  • Shoppers shared several recommendations and alternatives for ALDI's peanut butter.
So, have you noticed similar changes in your favourite ALDI products? Do you like ALDI's reformulated peanut butter, or are you also on the hunt for a new favourite? Share your thoughts and peanut butter recommendations in the comments section below!
 

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