Shoppers say this $25 Kmart piece looks just like a $1,000 favourite—could it be true?

Scoring high-end fashion for a fraction of the price is every shopper’s dream, and sometimes, the best finds come from the most unexpected places.

One budget-friendly retailer has fashion lovers in a frenzy after unveiling an item that bears a striking resemblance to a designer favourite—without the luxury price tag.

Here’s why shoppers are racing to get their hands on this must-have piece.


Australian shoppers had a new must-have fashion item on their radar after spotting an affordable dupe of Loewe’s sought-after Anagram track pants.

The designer version, priced at $1,295, was out of reach for many, but a budget-friendly alternative from Kmart had fashion lovers buzzing.

The retailer’s $25 Side Stripe Pants featured a similar relaxed straight-leg fit, an elastic waistband, and a sporty stripe detail, making them a versatile wardrobe staple.


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Kmart’s $25 pants offer Loewe-inspired style. Image source: Loewe/Kmart


From casual coffee runs to elevated street style, shoppers found endless ways to style the pants without the hefty price tag.

Kmart’s version, made from a blend of recycled polyester and elastane, closely resembled the high-end track pants crafted from premium polyester with Loewe’s signature anagram embroidery.

The shift towards affordable fashion had been gaining momentum, with more Australians seeking stylish yet budget-conscious alternatives amid rising living costs.

Social media was flooded with excitement as shoppers raced to secure a pair before they sold out.

‘Why spend over $1,000 when you can get the same look for $25?’ one shopper posted.

Another added: ‘They’re comfy, stylish and look just like Loewe—run, don’t walk!’


But the track pants weren’t the only Loewe-inspired find drawing attention.

Kmart’s $18 Canvas Bucket Bag had shoppers equally obsessed, with many pointing out its resemblance to the Balloon Bag, which retailed for $3,990.

Both bags featured an off-white canvas base with brown leather details, making the budget option an instant favourite.


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Kmart’s $18 bag mirrors $3,990 luxury design. Image source: Loewe/Kmart


‘I actually prefer the Kmart one,’ a shopper shared.

Another said: ‘Kmart’s version looks the best.’

Mums were also snapping up the affordable dupe for their daughters, who had fallen in love with the designer version after seeing it go viral on social media.

‘Gorgeous…it’s exact,’ one person wrote.

‘Kmart sending me broke this year,’ another joked.

‘Oh my god—I’m going this weekend!’ a third added.


With stylish and affordable options like these, it was no surprise that budget retailers had become the go-to destination for designer-inspired fashion without the designer price.

Want more luxury dupes? Check out these incredible finds.


Key Takeaways
  • Kmart's $25 Side Stripe Pants became a hit after being compared to Loewe's $1,295 Anagram track pants, offering a similar relaxed fit and sporty stripe design at a fraction of the price.
  • The pants were made from a blend of recycled polyester and elastane, making them an eco-friendly, affordable alternative to the high-end version.
  • Kmart also launched a Canvas Bucket Bag for $18, which resembled Loewe's $3,990 Balloon Bag, gaining significant attention from shoppers.
  • Both items quickly became viral on social media, with shoppers praising the dupes for their designer-inspired style and affordability.

With so many stylish dupes popping up in budget stores, do you think more high-end brands will face competition from affordable alternatives?

Share your thoughts in the comments!
 

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