Fashion is often associated with high-end brands and exorbitant price tags.

However, a $12 dress from Kmart is currently taking the fashion world by storm, proving that style doesn't always have to break the bank.

This affordable yet chic dress has become a viral sensation, with shoppers raving about its flattering fit and versatility, perfect for the summer.

The buzz around this budget-friendly frock began when Catherine Cater, a New Zealand-based fashion enthusiast, showcased the dress in a series of videos.

Cater, who often shares her stylish work-from-home outfits, praised the dress for its comfort and versatility, sparking a shopping frenzy among her followers.

Kmart’s $12 Sleeveless Scoop Back Midi Dress is the latest offering from the retailer to catch the eye of fashion enthusiasts. Source: Kmart

The dress in question is the Sleeveless Scoop Back Midi Dress from Kmart, retailing at a mere $12.

Despite its low price, the dress exudes a sense of elegance and sophistication that belies its cost. It's lightweight and loose-fitting, making it an ideal choice for the warm Australian summer.

The dress comes in two vibrant colours: a fiery red and a classic black. It features a scoop neck mirrored at the back, a stretchy bodice, a gathered waist, and a lined, flowy skirt.

The midi length is right on trend, adding to the dress's appeal. Available in sizes 6 to 20, it caters to a wide range of body types.

Please note that at the time of publishing, the price is down from $20 to $12. Prices may differ slightly in the future.

The dress has received glowing reviews on Kmart's website, with shoppers praising its flattering fit and versatility.

One customer gushed, 'Love this dress! Great fit, perfect length and looks great. It's a beautiful colour of red. Can be dressed up or down.'

Another shopper echoed these sentiments, saying, 'This dress is so figure-forgiving and flattering, and I also love the scoop neck, it's refreshingly different.'

Cater herself has been seen sporting the black version of the dress in her videos, pairing it with strappy black sandals, a brown handbag, a pearl necklace, and sunglasses for a chic, elevated look.

Cater styled the black version of the Kmart dress in a video. Source: @catherinecater/TikTok

She also showcased the red version of the dress, which she wore on Christmas Day, accessorising it with tan sandals and a straw hat.

You can watch the video here:

Source: TikTok/@catherinecater​

Cate’s followers were so excited to get their hands on this dress, with some immediately buying it online.

‘I immediately went and purchased the dress,’ a follower admitted.

Another wrote: ‘Just bought the dress! [It] looks so great on you.’

The dress's popularity has led to it selling out in many stores and online, with shoppers scrambling to get their hands on this affordable fashion find.

As one shopper commented, 'Went to my local Kmart today, and they only had a few sizes left!'

So, if you're looking for a stylish, affordable addition to your summer wardrobe, this Kmart dress might just be the perfect fit. But you'd better act fast before it’s sold out!

Key Takeaways

• A midi dress priced at $12 from Kmart has gone viral on social media.
  
• The Sleeveless Scoop Back Midi Dress is praised for being versatile, flattering, and available in a range of sizes.
  
• A New Zealand-based woman, Catherine Cater, has influenced the craze by showcasing the dress's stylish and comfortable appeal in a series of videos.
  
• The dress is selling out fast in stores due to high demand, with many customers sharing their success in purchasing it and complementing its design and value for money.
  

Have you managed to snag this popular Kmart dress, members? How would you style it? Share your thoughts and fashion tips in the comments below.

 

[Littleboy8]

Fashion is often associated with high-end brands and exorbitant price tags.

However, a $12 dress from Kmart is currently taking the fashion world by storm, proving that style doesn't always have to break the bank.

This affordable yet chic dress has become a viral sensation, with shoppers raving about its flattering fit and versatility, perfect for the summer.

The buzz around this budget-friendly frock began when Catherine Cater, a New Zealand-based fashion enthusiast, showcased the dress in a series of videos.

Cater, who often shares her stylish work-from-home outfits, praised the dress for its comfort and versatility, sparking a shopping frenzy among her followers.

View attachment 39477

Kmart’s $12 Sleeveless Scoop Back Midi Dress is the latest offering from the retailer to catch the eye of fashion enthusiasts. Source: Kmart

The dress in question is the Sleeveless Scoop Back Midi Dress from Kmart, retailing at a mere $12.

Despite its low price, the dress exudes a sense of elegance and sophistication that belies its cost. It's lightweight and loose-fitting, making it an ideal choice for the warm Australian summer.

The dress comes in two vibrant colours: a fiery red and a classic black. It features a scoop neck mirrored at the back, a stretchy bodice, a gathered waist, and a lined, flowy skirt.

The midi length is right on trend, adding to the dress's appeal. Available in sizes 6 to 20, it caters to a wide range of body types.

Please note that at the time of publishing, the price is down from $20 to $12. Prices may differ slightly in the future.

The dress has received glowing reviews on Kmart's website, with shoppers praising its flattering fit and versatility.

One customer gushed, 'Love this dress! Great fit, perfect length and looks great. It's a beautiful colour of red. Can be dressed up or down.'

Another shopper echoed these sentiments, saying, 'This dress is so figure-forgiving and flattering, and I also love the scoop neck, it's refreshingly different.'

Cater herself has been seen sporting the black version of the dress in her videos, pairing it with strappy black sandals, a brown handbag, a pearl necklace, and sunglasses for a chic, elevated look.

View attachment 39476

Cater styled the black version of the Kmart dress in a video. Source: @catherinecater/TikTok

She also showcased the red version of the dress, which she wore on Christmas Day, accessorising it with tan sandals and a straw hat.

You can watch the video here:

Source: TikTok/@catherinecater​

Cate’s followers were so excited to get their hands on this dress, with some immediately buying it online.

‘I immediately went and purchased the dress,’ a follower admitted.

Another wrote: ‘Just bought the dress! [It] looks so great on you.’

The dress's popularity has led to it selling out in many stores and online, with shoppers scrambling to get their hands on this affordable fashion find.

As one shopper commented, 'Went to my local Kmart today, and they only had a few sizes left!'

So, if you're looking for a stylish, affordable addition to your summer wardrobe, this Kmart dress might just be the perfect fit. But you'd better act fast before it’s sold out!

Key Takeaways

• A midi dress priced at $12 from Kmart has gone viral on social media.
• The Sleeveless Scoop Back Midi Dress is praised for being versatile, flattering, and available in a range of sizes.
• A New Zealand-based woman, Catherine Cater, has influenced the craze by showcasing the dress's stylish and comfortable appeal in a series of videos.
• The dress is selling out fast in stores due to high demand, with many customers sharing their success in purchasing it and complementing its design and value for money.

Have you managed to snag this popular Kmart dress, members? How would you style it? Share your thoughts and fashion tips in the comments below.

Love the red and it would look great with a belt also.

 

[Barbara V]

Most of their materials they use crease badly,I couldn't wear it I've not got a waistline anymore

 

[mylittletibbies]

I think "exuding elegance and sophistication"is a bit OTT, but for once I actually think it looks quite nice. Not too sure how good the quality would be, but for $12 you can't complain.