Shoppers are freaking out over this $30 find at BIG W! See why everyone says they NEED to return!

In the world of retail, it's not every day that a budget-friendly item captures the hearts and wallets of shoppers across the nation. But BIG W, a major Australian department store, has done just that with a piece from its latest clothing and homewares range. Among the array of affordable fashion and home decor, a $30 item has sparked a wild reaction, prompting fashion enthusiasts and bargain hunters alike to declare, 'I need to go back!'


The item in question? A pair of Side Stripe Pants that have become an instant hit. Priced at a modest $30, these trousers are not only on-trend but also boast a comfort level that has customers raving. Available in two striking colours, red and neutral, and in sizes ranging from 6 to 18, they cater to a wide audience, ensuring that many can partake in this fashion find.


compressed-BIG W PANTS.jpeg
BIG W's pants come in various sizes and colours. Image Credit: BIG W


The buzz began when Ashlee Sahlberg, a Melbourne mum, shared a clip of herself donning the stylish pants on social media. 'Legit, so comfy. We had to get two pairs,' she exclaimed. Ashlee admitted that she doesn't typically shop for clothes at BIG W, but these trousers caught her eye and clearly made an impression.


And she's not alone in her enthusiasm. Natasha Tufenkjian, known as @tootushi on TikTok, also expressed her delight at snagging a pair. The social media platform quickly lit up with comments from other users who were equally eager to share their excitement. 'BIG W slay,' one user declared, while another lamented, 'No! Because I was there today! Wish I seen this earlier. Will have to go back.'

The range's popularity is a testament to BIG W's commitment to 'affordable quality.' A spokesperson for the brand explained that they combine customer feedback with global trends to create luxury look items at a fraction of the cost. The &Me Side Stripe Pants are a prime example of this approach, already 'flying off the shelves' and soon to be available in the curve range as well.

But the pants aren't the only stars of the show. The new collection also features bedding and decor, available in three distinct themes: Country Ridge, with its warm tones and natural textures; Natural and Neutral, boasting soft neutrals, organic materials, and minimalist designs; and New Retro, characterised by bold colours and geometric prints. Homewares standouts include ribbed tumblers, scalloped bowls, a geo printed cushion, and a white textured table lamp.


Rebecca Spurr, BIG W BrandCo Head, emphasised the brand's dedication to serving Aussie families by listening to their needs and delivering quality, transformative ranges that celebrate the seasons. 'The new Autumn Winter collections represent a celebration of the seasons and affordable quality,' she said.

As the buzz continues to grow, it's clear that BIG W has struck a chord with consumers looking for style and value. The side stripe pants phenomenon is a reminder that sometimes, the most unexpected items can become the must-haves of the season. So, if you're intrigued by this $30 sensation, you might want to make your way to BIG W before they're all snapped up!
Key Takeaways

  • BIG W has released its Autumn and Winter clothing and homewares range, with a pair of $30 side stripe pants becoming a standout item.
  • The trousers, available in red and neutral colours and in sizes 6 to 18, have been met with enthusiasm from shoppers on social media.
  • BIG W's spokesperson emphasised that the brand is focused on offering 'affordable quality' and that more stock, including plus sizes, will soon be available.
  • In addition to clothing, the new BIG W range includes bedding and decor with three different themes - Country Ridge, Natural and Neutral, and New Retro - featuring a variety of stylish home items.
Have you had a chance to check out BIG W's latest range? What are your thoughts on the side stripe pants, or have you found another gem in their collection? Share your experiences and let us know if you too feel the urge to return for another round of shopping at BIG W!
 

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