[Tristeagan]

Pointless "creative" ads​

Do companies get some kind of benefit or tax break for advertising or using advertising companies? Why else would they spend perhaps hundreds of thousands of dollars making an advertisement that ends up with a name or logo but does not even give you a clue about who they are, what they sell, or where to find them?
Is it a new way of advertising where the customer must go on line and research the company themselves?

In my opinion, if they have money to burn on advertising that doesn't encourage new customers, or says nothing positive to draw attention to their business then they are overcharging for their products or pulling a swifty to offset costs.

Call me old fashioned, but seeing a good product at an attractive price or a good range of products in an ad, encourages me to use that business. Seeing a pointless, "creative" ad that finishes up with the company's name or logo, does not.

 

[Jarred Santos]

Fair point @Tristeagan, thanks for sharing!

Some brands do get carried away with flashy ads and miss out on the important things you mentioned.

Maybe for them it's less about making a hard sell than it is about making an impression?

Rambling a bit there but point taken, a return to no-frills advertising wouldn't hurt anybody!