Experience the future: KFC launches cutting-edge technology
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In a bold move that merges the fast-paced world of fast food with cutting-edge technology, KFC is ushering in a new era for chicken lovers.
The much-loved restaurant has introduced AI chatbots at their drive-thrus across Australia.
This move is set to revolutionise the way customers place their orders, promising a blend of efficiency and novelty that could change the drive-thru experience as we know it.
KFC's 'voice-ordering technology' is currently being trialled in Sydney at select locations, including South Penrith, Frenchs Forest, Wetherill Park, Minto, and Mt Druitt.
A spokesperson for KFC Australia has expressed that the introduction of AI chatbots is designed to 'elevate the restaurant experience for both customers and our team members'.
Importantly, KFC has emphasised that the trial of this new technology has not led to any job losses.
‘The new technology is being embraced by team members as it allows more time to prepare food and deliver a great experience for our customers. Importantly, this trial isn't replacing any jobs,’ the spokesperson said.
For those who might be a bit sceptical about conversing with a machine, fear not.
‘If customers want to speak to a team member at the drive-thru instead, this option is always available,’ a KFC Australia spokesperson said.
'As we continue to test and refine this new technology, we are welcoming customer feedback.’
The fast-food giant's move into AI-driven service comes after a similar initiative by McDonald's, which collaborated with tech company IBM to test automated voice ordering.
However, McDonald's has decided to wind down the program after two years of testing, with plans to remove the technology from over 100 locations by 26 July.
The goal of McDonald's test was to determine whether automated voice ordering could improve service speed, simplify operations, and enhance customer experience—a goal that KFC now seems to be pursuing with its own AI trial.
Last month, the restaurant ceased selling one of its best-selling menu items at various locations due to unspecified chain issues.
The company clarified that the decision to remove chicken nuggets from menus was not a result of the ongoing bird flu outbreak in Victoria. You can read more about the story here.
Are you excited to try out KFC's new AI chatbots? Have you had any experiences with automated services that you'd like to share? Let us know in the comments below!
The much-loved restaurant has introduced AI chatbots at their drive-thrus across Australia.
This move is set to revolutionise the way customers place their orders, promising a blend of efficiency and novelty that could change the drive-thru experience as we know it.
KFC's 'voice-ordering technology' is currently being trialled in Sydney at select locations, including South Penrith, Frenchs Forest, Wetherill Park, Minto, and Mt Druitt.
A spokesperson for KFC Australia has expressed that the introduction of AI chatbots is designed to 'elevate the restaurant experience for both customers and our team members'.
Importantly, KFC has emphasised that the trial of this new technology has not led to any job losses.
KFC has introduced AI chatbots at their drive-thrus across the country. Credit: Shutterstock
‘The new technology is being embraced by team members as it allows more time to prepare food and deliver a great experience for our customers. Importantly, this trial isn't replacing any jobs,’ the spokesperson said.
For those who might be a bit sceptical about conversing with a machine, fear not.
‘If customers want to speak to a team member at the drive-thru instead, this option is always available,’ a KFC Australia spokesperson said.
'As we continue to test and refine this new technology, we are welcoming customer feedback.’
The fast-food giant's move into AI-driven service comes after a similar initiative by McDonald's, which collaborated with tech company IBM to test automated voice ordering.
However, McDonald's has decided to wind down the program after two years of testing, with plans to remove the technology from over 100 locations by 26 July.
The goal of McDonald's test was to determine whether automated voice ordering could improve service speed, simplify operations, and enhance customer experience—a goal that KFC now seems to be pursuing with its own AI trial.
Last month, the restaurant ceased selling one of its best-selling menu items at various locations due to unspecified chain issues.
The company clarified that the decision to remove chicken nuggets from menus was not a result of the ongoing bird flu outbreak in Victoria. You can read more about the story here.
