'Crazy inflation rates!', Pricing blunder at IGA mocked on social media

An IGA supermarket was criticised on social media after a pricing blunder left many customers scratching their heads, with several even making comments about Australia's rising inflation.

On Thursday, customers in Perth's Ellenbrook IGA were shocked to discover that two bags of bread were far more expensive than they'd bargained for.


The customers shared a snapshot on social media showing a pack of six hotdog rolls that had a price tag of $199. This was a significant "discount" from the typical price of $2.99.

"Markdown specials at Ellenbrook's Woodlake IGA!" said the user on their Facebook post, mocking the neighbourhood supermarket.

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Shoppers said that rising inflation rates increased the cost of bread at the supermarket. Credit: Facebook.

A photo of a 320g French stick with a $50 price tag put over the original pricing sticker stating $1.95 was also included in the Facebook post.

Other customers joked that the high pricing was due to Australia's growing inflation, despite the fact that the markup was almost certainly a labelling error.

The labels were most likely wrong by two decimal places, resulting in the hotdog buns being $1.99 and the French stick being 50c.

IGA was asked for additional comments, but the company has not yet provided a response.


The Russian invasion of Ukraine is mostly to blame for the recent spike in Australia's inflation rate, which has recently reached 5.1%. This is the highest rate seen in Australia since June 2001.

Australian consumers, especially older adults, can deal with the rising inflation rate in a variety of ways, some of which are listed below:
  1. One of the best ways to deal with inflation is to save money. This can be done by setting aside money each month into a savings account or investing in a long-term savings plan, such as a retirement account.
  2. Review your retirement income and consider whether you need to adjust your lifestyle to cope with rising costs. This may involve downsizing your home, reducing your travel or other lifestyle expenses.
  3. One way to offset the effects of inflation is to reduce expenses. This can be done by cutting back on non-essential items, such as entertainment and dining out, and by comparison shopping to get the best deals on essential items.
  4. Another way to deal with inflation is to invest in inflation-proof assets (those that are not affected by rising inflation rates), such as gold or real estate.
  5. Seek professional financial advice to discuss your options and develop a plan to cope with rising inflation.
We hope these few pointers help you manage with the rising inflation rates, members!
 
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