Crack into Easter with Nestlé's egg-citing new range!
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As the Easter season hops into view, it's time to keep an eye out for the latest confectionery creations.
This year, Nestlé, a brand that has been a staple in Australian pantries for generations, is rolling out an Easter egg range that promises to add a delightful crunch to your holiday festivities.
With anticipation building, chocolate lovers eagerly await the unveiling of Nestlé's new creations, ready to indulge in the delectable treats that await.
The new Incredible Egg range is a testament to Nestlé's commitment to innovation and indulgence, just in time for one of the most chocolate-centric holidays of the year.
The lineup is designed to cater to a variety of tastes, ensuring that every chocolate lover will find something to adore.
Let's unwrap the details of this surprise range that's bound to be the talk of the town come Easter Sunday.
First in the lineup is the KitKat Incredible Egg Hazelnut Toffee Crisp 200g ($12).
Imagine the familiar pleasure of snapping a KitKat wafer, now combined with the rich, velvety embrace of a thick milk chocolate shell.
This egg isn't just a treat; it's a multi-textured experience, with toffee crisps, hazelnut pieces, and Rice Krispies adding a satisfying crunch that complements the smooth chocolate and crisp wafers.
For those who prefer a burst of colour with their chocolate, the Smarties Smashup Incredible Egg 200g ($15) is a dream come true.
Nestlé has taken the classic fun of mini-Smarties, and mixed them with Rice Krispies, all encased in a smooth milk chocolate shell.
It's a playful twist on the traditional Easter egg that's sure to be a hit with grandchildren and grandparents alike.
Let's not forget the lolly enthusiasts.
The Allen’s Incredible Egg Popping Party 200g ($15) is a whimsical fusion of Allen's jelly lollies, and the unexpected fizz of popping candy.
This egg is a celebration in itself, offering a unique combination of chewy and popping textures that will surprise and delight.
Nestlé's Head of Marketing Confectionery, Melanie Chen, encapsulated the spirit of the range: 'There’s something for everyone this Easter whether you’re a KitKat fan, lolly lover, or have a craving for the crunch of Smarties,' she said.
'The Incredible Eggs are set to be the smash hit of any gathering, and will make for the perfect Easter gift.'
‘Each comes with an incredibly deliciously thick shell, making Easter smashing rituals even more fun,’ she added.
The Nestlé Incredible Egg range is now available in supermarkets across the nation, ready to be the centrepiece of your Easter baskets, or the grand prize in your family's Easter egg hunt.
In February, Cadbury was first to announce the largest transformation of its Easter range with collaborations with other confectionery brands.
Are you egg-cited about Nestlé's new Easter range? Which item are you anticipating the most? Share your choices with us in the comments!
This year, Nestlé, a brand that has been a staple in Australian pantries for generations, is rolling out an Easter egg range that promises to add a delightful crunch to your holiday festivities.
With anticipation building, chocolate lovers eagerly await the unveiling of Nestlé's new creations, ready to indulge in the delectable treats that await.
The new Incredible Egg range is a testament to Nestlé's commitment to innovation and indulgence, just in time for one of the most chocolate-centric holidays of the year.
The lineup is designed to cater to a variety of tastes, ensuring that every chocolate lover will find something to adore.
Let's unwrap the details of this surprise range that's bound to be the talk of the town come Easter Sunday.
First in the lineup is the KitKat Incredible Egg Hazelnut Toffee Crisp 200g ($12).
Imagine the familiar pleasure of snapping a KitKat wafer, now combined with the rich, velvety embrace of a thick milk chocolate shell.
This egg isn't just a treat; it's a multi-textured experience, with toffee crisps, hazelnut pieces, and Rice Krispies adding a satisfying crunch that complements the smooth chocolate and crisp wafers.
For those who prefer a burst of colour with their chocolate, the Smarties Smashup Incredible Egg 200g ($15) is a dream come true.
Nestlé has taken the classic fun of mini-Smarties, and mixed them with Rice Krispies, all encased in a smooth milk chocolate shell.
It's a playful twist on the traditional Easter egg that's sure to be a hit with grandchildren and grandparents alike.
Let's not forget the lolly enthusiasts.
The Allen’s Incredible Egg Popping Party 200g ($15) is a whimsical fusion of Allen's jelly lollies, and the unexpected fizz of popping candy.
This egg is a celebration in itself, offering a unique combination of chewy and popping textures that will surprise and delight.
Nestlé's Head of Marketing Confectionery, Melanie Chen, encapsulated the spirit of the range: 'There’s something for everyone this Easter whether you’re a KitKat fan, lolly lover, or have a craving for the crunch of Smarties,' she said.
'The Incredible Eggs are set to be the smash hit of any gathering, and will make for the perfect Easter gift.'
‘Each comes with an incredibly deliciously thick shell, making Easter smashing rituals even more fun,’ she added.
The Nestlé Incredible Egg range is now available in supermarkets across the nation, ready to be the centrepiece of your Easter baskets, or the grand prize in your family's Easter egg hunt.
In February, Cadbury was first to announce the largest transformation of its Easter range with collaborations with other confectionery brands.
Key Takeaways
- Nestlé Australia launched a new range of Easter eggs known as the Incredible Egg collection, featuring beloved confectionery brands.
- The range includes KitKat, Allen's, and Smarties themed chocolate eggs with unique fillings and textures such as hazelnut toffee crisp, jelly lollies, and popping candy.
- Each egg in the Incredible Egg range boasts a thick, crunchy milk chocolate shell, designed to enhance the Easter egg smashing experience.
- Melanie Chen, Nestlé head of marketing confectionery, asserted the new range caters to different preferences, and promises to be the highlight of Easter festivities and gifts.
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